// Privacy NEWS // Apple Sued For Transmitting iTunes Customer Data
Apple is being sued in the United States for disclosing buyer information on its iTunes platform to third parties without their consent.
New legal episode in sight for Apple. The American giant is being sued by customers who allege that the technology giant is illegally selling iTunes purchase information to third parties without the consent of its users.
The lawsuit, filed in San Francisco, claims that the manufacturer of the iPad and iPhone is not only whipping up purchase data but also customers' personal information related to music sales.
As Bloomberg has pointed out, it may be illegal to do so without customer consent and may also violate Apple's own user privacy policies.
Apple uses the slogan "What happens on your iPhone, stays on your iPhone" in the advertisement, but according to the complainants, this does not extend to purchases made on your device.
Three iTunes clients have taken legal action on behalf of other clients in their state, estimated to number in the hundreds of thousands. The plaintiffs are seeking class action status for the lawsuit.
The complaint against Apple alleges that the company "sells, rents, transmits and/or otherwise discloses to various third parties information reflecting the music its customers purchase on iTunes".
Full customer names, personal addresses, musical genres and, in some cases, specific songs purchased by a customer would be collected and sold.
The lawsuit goes further by stating that third parties who receive this information are then able to compile and add musical preferences with other data, such as marital status, sex and education level.
According to court documents, Apple sells this information "to supplement its revenues and enhance the formidability of its brand in the eyes of mobile application developers."
In addition, this information would have been available to application developers who can use this customer data for monetization purposes. "Such disclosures invaded Plaintiffs' and the unnamed Class members' privacy and have resulted in a barrage of unwanted junk mail to their home addresses and email inboxes," the complaint states.
A total of $250 per client in Rhode Island and $5,000 for each person allegedly affected in Michigan is requested, in accordance with the privacy legislation specific to each state.
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Unfortunately, class actions are not allowed in countries outside the US, several European countries and a handful of non-European countries.