How To Build A Following Of 160k From Scratch

last year

As promised in my introduction post I will be sharing my tips and insights on how to build a large following from scratch. 

If you’re starting from scratch, then trying to build a social following can be a daunting and very frustrating experience. Do you feel like people aren't liking your content and the only people following you is your mum and friends? That is how I felt 3 years ago… 

First of all, the question to ask yourself is what are you trying to achieve?  You have to know and understand what is that you are building and why? You need to be unique and add value. As hard as it sounds, there is always a niche for something. 

Getting started...finding a niche..

Three years ago I realized that no-one was doing Russian and Eastern European food recipes in English. I saw the gap and decided to become the first one. I believe that anything you write/blog about will be valuable to someone. That is why platforms like YouTube has seen such success, because you can learn/find anything you like. 

How does this apply to Steemit?

Steemit is a very new platform, which gives you a massive opportunity to start writing about something that doesn’t exist here YET. 

The competition will come, eventually, but you will be the first in that field and have a bigger following and more Steem Power. You have to be positive, inspiring and authentic. Your content needs to be unique and useful to others.  Most importantly you need to add value to the community. If you haven't watched the interview with @dan and @ned posted by @dollarvigilante in his second article, you really should. Like Dan said, the most important thing is to add value to the platform and the community. 

Let's go deeper...

I have outlined several key points that I think could help my fellow Steemers build their following from scratch. 

1. Time and Patience.  

It takes a long time for things to develop. Nobody is an overnight success. Every successful business or person worked their ass off in order to get to where they are now. I worked for 3 years every day, every weekend building my brand and my following. I invested so much time and effort into building my reputation and it is finally paying off… 3 years later.

It is the same with Steemit. You have to work hard, you have to invest time and build your reputation. The rewards will come and it will pay off eventually. I am very impatient person, but after creating Allasyummyfood I had to learn how to be patient and that everything takes time, It's all about the process and continual improvements. There were a lot of times I nearly gave up, but I didn’t and kept going and I am happy I did. 

2. Have a plan. 

A lot of people don’t have a plan or a vision of where they want to be. They start using social media and realize it takes a lot of time, engagement and dedication and then they stop altogether at the first hurdle because its a lot of work and effort. 

 I have seen it on Steemit as well, how people are “giving up” after posting several articles that didn’t get noticed. That’s life, just because you want it, doesn’t mean it will happen right now. You have to work hard, add value and something unique for it to work. 

Assuming you’re starting from scratch, remember that you don’t need to overwhelm yourself with the task of putting a complex plan together in the beginning. Start with a basic plan that provides you with some direction. Make a simple word document and write some ideas you have for the future  posts. Here is mine. 

3. Make Goals and have dedication. 

First, set mini goals and KPIs (key performance indicators) so you know where you’re going. I learned this from my job as a recruiter where I had to meet KPIs every day and have goals for every month. 

“A goal is a desired outcome. KPIs: Key metrics showing whether your performance is good enough to reach your outcome.”

Here’s an example:

Goal: Have 1k followers .

KPIs: Number of comments, likes, shares, shoutouts, mentions.

To help you out, start with a simple spreadsheet, it doesn’t have to be complicated. Have a look at mine when I started.

I made few columns, set goals and each month I was measuring my KPIS and success. I didn’t achieve my goals, but I was not far from them.

Have a look at my year 2 :

Here is year 3 and 4 which we are in now. I have seen tremendous growth. I might be ambitious with my goals, but that is what pushes me to succeed.


Seeing those goals keeps me going every day and work harder. This is exactly what you need to do with Steemit. Set your mini goals. Where do you want to be? Do you just want to earn money here, do you want to add value or do you want to have more power? My next goal is to become a baby dolphin, after that I want to be an orca and so on. I am fully investing into Steem and will be powering up as well, and I know it will pay off. I am not saying if you set your goals and don’t do anything, it will happen. You have to be dedicated and work hard. 

4. Stick to a schedule and have consistency. 

Organize your time correctly and stick to your schedule. Whether you are doing 1 post a week or 2 posts a day, have a schedule you can look at and track. Here you can see the schedule I applied to Facebook and Youtube.

On Facebook you can see I have scheduled 28 posts in advance, I have planned out different recipes for each day. These can be seasonal or theme related to whats going on in the world.  

The same applies in Steemit. Create a schedule. How many times you want to post a week? What are you going to post? Is it going to add value to the community? Will it send a larger message that brings in more people? 

Plan in advance. Read the news, articles, and look out, things might change and you will have to adapt and shift your focus. 

5. Build a community

You have to share stories that trigger emotions and make people feel part of your story. The stronger the emotion, the more likely people will react to your content. I shared my childhood recipes that my grandmother cooked for me and this triggered emotion in a lot of people that had similar story and left their country at a young age. 

Sharing beautiful and powerful images is a great way to communicate your message to your audience and make them feel certain ways: happy, hopeful, curious, excited, nostalgic, proud... etc. This also applies to Steemit!  You want to build a community that engages each other to create a positive change. You want people to be inspired by your stories.

6. Know your audience. 

Statistics are not available at Steemit yet, but I am sure they will be at some point. For other social platforms, you have the power to do analytics and study everything. Have a look at my insights of facebook. 

I know exactly who my audience is, what age they are and where they are from. This will help me plan my future recipes, engage with them and predict what they might like. 

7. Be Responsive, Genuine and Supportive

To truly attract and keep people interested and engaged in your social media channels and content you have to be responsive to their comments, genuine with your replies, supportive and helpful with your answers. To this day I reply to every single comment on my Facebook and youtube accounts. I have a score of 85 % response rate! You can see here : 

 


The same applies to Steemit. If someone comments on your article, take some time and respond to the comment. Go and check out what they are posting about and support each other. 

Someone was just a nobody yesterday, but can become somebody tomorrow. Don't judge people by the amount of fans/subscribers/followers they have. If you truly believe in them, and you love their content, support them now. Be genuine and be yourself, people will see that and appreciate it. 


I think almost all the principles can be applied to Steemit and help you grow the following here. I hope you found this article helpful and it added value to the community. 

If you follow me on Steemit I'll be posting an article about managing your time and organizing yourself on Steemit. 

Thanks,

Alla xox

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great post, have learnt a lot from it

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absolute;y helpful post, thank you

Great post. Thank you for the help and tips. I am just a beginner created my account on steemit 2 days back. I Came across this and found it very helping and a learnt a lot.

Thanks for all the tips and advice, @allasyummyfood! Definitely agree with adding value, for two weeks would be posting stuff I would normally post on regular social media, like links to youtube clips, and be getting 0 cents! Haha. But then in the past week had developed and released a few useful apps and tools and started getting noticed! Building connections with other Steemians through replies to their comments and chat messages, very fun! Anyway, I wish you success on these Steemit goals!

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thank you so much, yes its hard work and i think it gets noticed!

Probably the most comprehensive guide on here about building a following. Great work Alla, I know you have the patience and drive to stick at it over the long run.

:P

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Thank you @wingz, I have for sure ! :) I hope I helped some people with this article :) x

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Totally agree with that 👍

Damn girl. That is a lot of work to make such a following. Thanks for laying out how you work your magic so clearly. I appreciate that!

Good write up. I'll upvote this later then my voting power is a bit more recovered. :)

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thank dear, really nice to hear that !!

Thanks for the tips. I had a word document already, but the other tips not yet. I'll try to use them. :)

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heheh glad it could be of help ::))

Great post. Great tips! Definetly gained more insight on how to build a network..thanks...Following..hit me also if you want @cryptoiskey

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thanks so much :) glad it was helpful!! it was like giving my secrets away :) haha

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Blockchain era.Transperency is key!...thanks again:)

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hahah true true!

wow , i didn't know your were that analytic and professional !
and here was i celebrating my 100th Steem Follower today ;)

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hahahah :)) oh yes I am a bit geeky :P

yeah!!! more yummy food and on steemit. best of combinations.

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heheh I will do recipes maybe twice a week and also some geeky stuff ;)

Do you use hootsuite to schedule your posts? Does steemit has one yet?

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I dont think Steemit has one yet, but there have been a lot of suggestions!

What so work comes into it? Crazy!! Very good post Alla I thank you for posting. Good to see had some struggle early as well. Well good to see perseverance paid off I mean

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heheh yes it really is :)) that you so much! ! yeah you know just a little work goes in.. :P just 3 years or more now! lol

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Yeah, everyone wants to be successful, but they don't want to work their butts off to make it happen. ;-)

Very nice post Alla. You have given a plan that is very actionable and makes a ton of since. Thanks for the post. Now I'm ready for some of those recipes.

Cheers, BP

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Hehehehe yes recipes are coming tomorrow :)) Thank you :) Glad you liked it!

Great post. Thank you for the tips. I need all the help I can get ;-)

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heheh sure :)) you are welcome :)

Thanks for the comprehensive post on getting a following. Everyone seems to get so angry at posts that hit the front page, but they don't realize that most of these people have been making really good content for years.

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Yeah I think that is the issue... I mean nothing comes for free and easy! thanks for taking time to read my post!

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There are exceptions but the beauty of Steemit is the exceptions don't have to be followed or supported. As @allasyummyfood pointed out, the key is having valuable content in a needed niche. Mine is residential security, and I'm surprised no others are here yet sharing their knowledge about it. Hopefully that will change in the future as Steemit takes over other social networks!

Truly one of the best article's I've read for newbies that are getting discouraged on Steemit after not seeing results! I will be sharing this with whoever I can.

[Image Credit]

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un exelente articulo para estimular a un novato o principiante como mi persona,gracias por la ayuda

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Thank you so much :)) I appreciate that! I dont think it was recognised, but will keep trying ;)

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Just followed and upvoted! Great stuff thanks

a great post if you want to start a small business. It was very inspiring for me to be more organized and disciplined, I will apply soon some of the key points. I totally agree that you must find you niche...for any request there is an offer. if the request does not exist, you must create it. Good luck! The steemgirls rock! :)

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Thank you! I am so glad this could be helpful :) yes steemgirls :) x

Wonderful insight on creating a following, thank you. I am interested in how you created your spreadsheets. I have Excel, but barely know how to use it. Do you use a formula or just use it for tracking/scheduling only? I love the idea of having posts and videos scheduled out like that and keeping track of it all. I think that is where my issues lie, the organization part.

You're inspiring.

Fantastic article
As a brand new user, it was informative and greatly appreciated.
Followed

Great work! Really enjoyed and was "inspired" by your article, and will create a meme about it. &#128522

Great post :)

Great guide! I'm impressed with both your steemit and facebook stats! Working at improving mine. Thanks! I checked out a few of your recipes, some good ideas!

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yeah this is outdated, i should make another post :) thanks thou!

Thanks for the tips!

I have few followers on my facebook page right now and on my blog but this post gives me hope.

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yeah keep going!! i will have to repost this, as it was old and will apply to loads of people!!

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Thank you for the clear direction on how to effectively build a quality voice in the Steemit community. All Community All The Time!

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you are welcome ;) glad it was helpful!

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Thank you, very positive and motivating. Will be following with most of your strategies. It will indefinitely work for me. Thank you once again

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you are very welcome :)))

Thanks for the tips, Nice to find a welcoming place to connect with folks. Quite new to doing things on line. Looking forward to the experience. Oh and we wont forget the FOOD oh yes the Food! TTFN

This is really helpful for someone just starting here. I love it already. Getting my introduction up today!

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goodluck :)

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52 reputation for 16 days is fantastic. You're doing something right! :)

Honestly, thanks for this. I have a better overview of how to start out well now as I'm new here.

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welcome :))) enjoy!!!!

Hi
I'm new to this platform and I found your post really helpful..looking for more

I'm gonna bookmark this, because this is the type of stuff to be bookmarked!

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ooh awesome :) i didnt know you can bookmark stuff! in that case do it :P

This is exactly how i plan my content too!! Great advice for anyone who is just starting on building their reputation on social media sites like Steemit!
Thanks for the post :)

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yes for sure :)) you are welcome :)

Lovely post @allasyummyfood really inspiring... kindly folloe me back @bonexx55

Appreciate you sharing your tips on how to build my audience. I see huge potential in Steemit and you have motivated me in dedicating time in my schedule for social media and steemit in particular.

I had a catering business years back and still am a big foodie :) So I totally appreciate the content you create.

Continue steemin up the pot.

Mark

Hey Alla

Thank you for the very well written guide!
You make it look easy but more than that it was inspiring :)
One day I hope you will follow one of my posts as you might actually find them interesting .

Good luck for future posts

Regards

The Yacht Guy

I've read your post because I'm quite knew to this, found it extremely useful and would highly recommend any one new to this to carefully read through your article
I thought you post was well written , giving you good solid understanding on how to get started and involved with this system. Thanks very much👍

Thanks for your tips! I am new here and they were very helpful! <3

Really enjoyed reading what you wrote. I'm a newbie here and am looking to understand this community. Thanks!

"Don't judge people by the amount of fans/subscribers/followers they have. If you truly believe in them, and you love their content, support them now. Be genuine and be yourself, people will see that and appreciate it. " Love that! Simple, but profound.

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It's the simple things these days that are profound, for we have gotten so far away from simplicity!

Thank you very much for this useful info. Just signed up to steemit today. Is there a way for me to save this post or link for later reference?

I'm rather impatient myself. This article reminded me that I need to be more patient.

the best tip yet!

@allasyummyfood this is perfect.i just joined and to have this as the first piece of information is fantastic.am already inspired.Thankyou so much.

Great Read, very clear info.

Great value. Thank you for the ideas :) I just started out here on steemit and i love the positiveness. This is really rewarding in itself.

Great tips. I will definitely try what you have mentioned. Thank you :)

I'm happy that I read this post, bec. it guides me as a newbie...I will do some of your tips especially word document in advance and schedule...follow you

Great post I wish you continued success!

Alla! Thanks por the tips. I'm an absolute newbie here , with a great will to share. Thanks por helping the begginers in such a worm way.

I really like it!

This information is much appreciated . Good job allasyummyfood.

Great Post. specially for someone starting out here.. can gt really tricky like you mentioned. Thanks ....

thank you so much for your information

I tried on twitter a while back - freaked out - stopped.. disappointed in myself .. i tried fb and.. same thing! Im back with a new heart of confidence i feel i can contribute and i have a lot of experience to contribute and after reading this Alla, you my friend have made me smile and feel like i can go harder and achieve higher :) thank you!!!

Thank you for the great tips! :)

That's a lot of work, thanks for the info.

Awesome tips @allasyummyfood... Thanks...

Really glad Steemit has this as a prominent post, really helpful for all the new people here, including myself. Hopefully I can find my niche.

This is very nice road map. I'm new on the Steemit and I'm sure this will help me. I think this is a must read for all new users.

Excelente post voy entrando a la comunidad steemit y me siento identificada 100% gracias por tu orientacion¡

Very good advice my dear friend, I will follow them and I will try to be active in this new community, since I am a newbie here haha

Excellent post. I like the idea of writing the posts topics, and scheduling them in advice. I'm sure it will help setting a clear game plan. Thank you for the tips!

@allasyummyfood thank you for sharing this! :-))

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you are welcome , hope you enjoyed :))

Thank you! This had been very helpful, as I'm just starting out (haven't even posted my introduction yet) but now I feel like I understand the basics a lot better!

Thanks for this post, it is very motivating, I will apply the strategy and make a post about it!

very useful tips thanks

great advice, will let you know if it works for me...

Thanks,

wow, you're good

Hey, completely new user here....your post was the first thing I stumbled upon besides the Quick Start Guide. All really good tips. And quite daunting starting out. Hopefully I'll meet with the same success you have. Cheers missy :)

Hi Alla XOX
I wasn't going to read completely but you held my interest and that's hard to do so congrats and look forward to hearing from you again Thanks for the advice to newbies (me) and much success :-) SimplySharon

Very helpful tips for beginners. Thank you. Blogging is not as easy as I imagined. Making the post interesting and informative needs effort, skill and dedication.

Thank you, those were truly helpful tips . As a newbie, I know I really appreciated your reaching out to help. Have a lovely day!

As a newbie to steemit this is great advice, thanks for taking the time :)

Superb insights , thank you so much it will help me a lot to build a network.

Hi Alla. Thank you for that very useful, and well formatted information. For a newbie like me, it was good to know how long it is likely to be before becoming established on steemit, and also reassuring that I had been thinking along similar lines. I think my subject "Car Boot Sales" may be sufficiently niche, if not that appealing to all, but with your encouraging post here goes! Jan / jimunc

Wow, you really are so organised and structured! I completely take my hat off to you.

Great post! Being organised and setting goals is extremely important!

That was a great lead for someone new. Thank you for the suggestions.

Seems like a LOT of work .. anyways , ill be up to it.
Thanks :D

it is really motivational

At last! Someone giving proper concrete advice with examples and not beating around the bush. Спасибо! :)

Wow! As a fresher, this is really an eye opener to the task ahead. Nicely outlined allasyummyfood. Thank you

Thanks for the tips. This is really helpful for the new comers.

Very good post and very true! Nothing is given in this life.

Thanks so much, great tips... Am sure allasyummypost can't compare to our interest in tasting allasyummyfoods.

This was really helpful @allasyummyfood. I've been trying to build a following on youtube and facebook for quite sometime now but to no avail. I think having a posting schedule will really help. Thank you for the advice, gotta go make a spreadsheet now :D

I am a newbie to steemit. I found this post really very helpfull. Thanks alot @allasyummyfood

I'm totally new to this and very uncomfortable with getting attention but need to build a base of followers for my business. Thanks so much for the tips.

Very helpful post, thanks :)

what a motivational post, thanks for sharing such a detail information.

Great post. Will follow your advise! Thanks!

Ahhh!... Thank you so much!. I've been thinking of how to improve my content and my performance on steemit but your post really hits the spot. Though I am yet to try it but the part where you emphasized that I should make a list of topics to write about. Well am new so let's get started.

What a lovey write up.

Hi Alla,
I'm very new to steemit and your article was a first one I came across. Thank you so much; it is very informative and I am looking forward to trying out your recipes​.

Thank you for this. Really helpful!

Great post. I have really gained an insight into an ingenuous and imaginative
techniques of enhancing my network to increase my network.

Sehr guter Artikel. Viele meinen - und so wird es ja häufig auch publiziert - dass man online schnell etwas verdienen kann und sind frustriert, wenn der sich erhoffte Erfolg - wie dieser auch immer definiert ist - ausbleibt. Geduld und Fokussierung ist das A und O. Danke für die detaillierte Auflistung, wie du dein Business planst.

Thanks!! Very useful!!!

Beautifully written, thanks for sharing X

muchas gracias por la informacion en esta pagina, esta muy emocionante esta pagina de steemit

A very elaborate and informative post. These are a good list of to-do items. Loved the way the post is written!

Hi! This is really informative! Thanks for these great tips. I'm a newbie here in steemit and looking forward to post regularly . Thanks again! Have a great day!

What if you don't like to be followed?

I like people to read my articles but they really should NOT be following me like a bunch of stalkers.

Please do follow my topics, but please do not follow me personally.

4am, just got my Steemit account very excited. Loved your artical full of useful information.

Very good advice. Thanks.

My account has just been approved a couple of hour ago and unsure of how to actually start. Thanks for this helpful guide.

Just getting started with Steemit. This is a great article! Thanks for posting.

This post was very helpful. To be honest, I just opened my account yesterday, made my first post and have been at it till now with little results. Seeing your post has given me hope, that if I keep are it, it might in the end work out. It was very inspiring.

Wow. Amazing information here. My goal is to add value to the cryptocurrency community. This is a great foundational post that will help me get started the right way. Thanks!

That's great startup guide for newbies. Thanks for sharing.

Quite mind boggling and extremely inspiring. Thanks for the tips.

I sometimes wonder what God must have used to make creations like you. Stunning is all what I can say. Please send me your introductory post and yes I have followed you. I am new here and still groping. Any help would be welcome - help for someone whose middle name is impatience (lol)

Thank you for your helpful article - which must have taken time and effort - when you are already so busy. As a newbie here, I am looking to learn how to become part of the steemit community, while remaining focussed on posting my own fiction (fantasy). I guess I could sit back and wait for my first reader or else, stay busy and hopefully contribute and make friends. The second alternative is much more attractive and your article helps a lot. Thank you.

this is my first response, or anything on steemit..Thank you for your post, I look forward to this amazing journey

great advice alla, i am a newbie (join it today), and it will help me much.
i am confuse about many things here actually😂

I appreciate you encouraging perserverance, positivity and finding a niche. Great article!

Great article. Especially liked the excel spreadsheet with the goals and the actual numbers. Seeing things like that are very motivating for someone who is starting of in the blogsphere. Good stuff. Thank you!

Nice tips.. I just started using steemit today and this article help a lot.. Thank you

Thank you for taking time to encourage the beginners like me and my husband! When you said to focus on what we can add to the community lit made sense...I heard that!

This is awesome. Mucho appreciation. It's my first steemit read and it surely gave me tons of value. (:

yes i too agree patience & hard work makes sucess

This is a great article, I just joined this group a week ago- I still need to set up some things, but have already done a blog and it seems like a great new community of people. Thank you for showing your progress and how you set goals.

Nice post, Yes Heard working is essential to success in future.