How about pay per view ....Ads.In my recent post I touch on it.
in other words...every time a Steemer views an add..they get paid.
Possibly the advertiser could pay steemit a small fee in order to 'hang an ad' in an 'ad tab' (similar to home, active, new, hot...etc)...give a brief summation of what the add is...possibly a graphic...After a Steemer clicks on that ad and views it , validates that he did in fact view the add (possibly a test or something similar to a Captcha?) then the 'ad fee' is deposited in his wallet. Different prices, different ads...any advertiser who cheats is 'outed' and banned)

bare bones idea in need of refinement...the point is...think out of the box...we have the blockchain ....we do NOT have to be like anyone else.