SELL ME THIS PEN! - the Ultimate answer

sell me this pen sell me this pen is actually a very common demand when you go to a sales interview and it's not only something you see in movies. if you ever get asked this question, I want you to know exactly what to say, so after reading the blog you will be able to not only convince the person asking but blow them away with your answer. so in this blog I will break down what to say when someone asks you to sell a pen:

you will be able to create a jaw-dropping scene and crush any sales interview. I am going to go through the conversation you will have but first off, let's break the answer to these questions up into parts because when they ask this question, they will be able to see how good you're selling any product by your response, your resume will come in second if you can demonstrate the art of selling, because that's what it is an art.
so there are four sales skills that person asking is looking for when you get asked to sell a pen, the following is the right framework so that you can respond perfectly every time:

1.how well you gather information
2. how well you respond to information
3. how you deliver information
4. how you ask for something

preparation is absolute key here, don't think you will just wing this question, this is not the right time for that and you will end up look like the fools on wolf of Wall Street if you do. so let's go through exactly what you should say when the interviewer look you in the eyes and says: "Sell me this pen"!
so start off by relaxing and just rolling the pen between your thumbs and index fingers and then you have to ask to gather information. The key here is not to sell the pen, but to get to know who you're selling the pen to. you will not impress anyone by rambling on about how great the pen is if they're not in the market for a pen. so the first question to ask should be:

"when was the last time you used a pen?"

and you gather information about them and it lets you quickly find out if it's a potential customer or not, and he will respond saying something like yesterday or this morning or whatever. now the next step is to display how well you respond to that information, so now you know that he frequently uses a pen which means it's a potential customer. now the next question is to ask him if it remembers

"what kind of pen it was?"

he will probably say "no" or remotely remembers something. now this indicates that the pen he uses are not of great importance to him, and it's something you will take advantage of. you've spotted a potential gap where the only thing to fill that gap is your pen. proceed to ask him a final question,

"do you remember why you were using that pen?"

he will say something like signing a few new customer contracts, were signing a deed for a new sponsorship, whatever he says you want to emphasize the importance of that event, so try to paint a picture with a lot of EMOTIONS.

I'd say that's the best use for a pen, wouldn't you say signing those new customer contracts is an important event for the business? you will probably notice head and agree, then shouldn't it be treated like one?? you're signing important contracts that will be of great value to the business for many years to come. hell if it wasn't for these contracts you just signed, the business might have struggled to compete in the coming years. you're making history signing these contracts, all while using a very unmemorable pen. we grew up our entire lives using cheap pens like that grocery list and to get in between narrow spaces that we couldn't reach with our fingers, not to sign memorable historical contracts. this is the pen for more important events, this is a tool you used to get deals done. think of it as a symbol for taking your company to the next level because when you begin using the right tool, you're in a more productive state of mind and you begin to sign more new customer contracts.

so now you have attached emotions to the pen and you're raising its value. you've now displayed the third skill which is how well you deliver information and now it's time to close the deal. Let them know that the best time to buy the pen is NOW! or the chance might not come again. say something like, you know what the sales of these pens has been through the roof and just this week I shipped my last ten boxes of these pens to Elon Musk's office and wheeled out of stock for the next couple of months. however, fortunately for you this is the last pen, and you will reach across to hand the pen back to the interviewer because people are actually more inclined to buy something that they've held or touched and you will continue to say:

so I suggest you get this one try it out, if you're not happy with it I will personally come back the next week to pick it up and it won't cost you a dime, what do you say now??

after he picks his jaw up off the floor he will undoubtably say "YES!"

how easy was that. the interview will love it because it's such a convincing approach. you're basically playing on the emotions that this pen will bring and humans are emotional creatures. we might think we make rational and logical decisions but more than often, our decisions are based of emotions, and using this approach you successfully put all four sales skills on display.

well what if he still says he's not interested in buying your pen??

move on and realize you're better off spending your time selling the pen to someone else. so just remember that you're not selling the pen but you're demonstrating how well you can sell a product, and if you master the framework and the art of selling.

if you think this might help is one person in sales please Resteem.

don't forget to tell me how far you are able to get help with your selling skills by reading this.. Your feedback is equally important for me..
and do tell if you have more important points to share..
untill next time :)

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