Whyral- Trustless payment between Brands & Influencers

in #marketing6 years ago

In the current scenario, there exists a form of payment between the brands and influencers that is susceptible to a lot of financial complications. Most of the time, there are two scenarios that play out. First is that the brand may pay influencer some money beforehand and promise to pay the rest after the job is done. Since brands have a huge hierarchy, it usually results in delays in the payments or the brand might lose interest altogether rescinding the remaining debt. The second scenario is when the brand pays the entire amount at once. In this case, the influencer may not deliver what was promised thereby causing significant financial loss to the brand.

At times there are agencies involved to make sure that all the terms mentioned in the agreement are followed by both the sides i.e. the brands as well as influencers. This causes further delay in payments. As the agency has to first obtain funds from the brands, process it and then pay the influencers which is time-consuming. At the same time, agencies charge a hefty fee from the brands as well as the influencers for their services.

All such issues arise because brands and influencers actually have no information about each other. They have to trust each other or a third party in order to work together. This scenario warrants the use of a TRUSTLESS PAYMENT system. This is where Whyral mitigates the crises.

When a brand approves a campaign a smart contract is automatically created. As soon as the influencer completes a stage of the campaign, the smart contract releases a pre-decided amount to him in the form of Whyral Token. These funds are deposited by the brand at the time of creation of the smart contract. At the end of the campaign, all the unused funds are transferred back to the brand.

The initiation of the smart contract makes the entire system trustless and ensures that all the parties are immune to any kind of fraud.

Whyral ICO Pre-Sale is live now with 50% Bonus. Do not miss the chance. For more information visit Website

Follow us on our social media channels-

Facebook
Twitter
LinkedIn
Telegram
Discord
Youtube

Sort:  

Congratulations @whyral-official! You received a personal award!

Happy Birthday! - You are on the Steem blockchain for 1 year!

You can view your badges on your Steem Board and compare to others on the Steem Ranking

Do not miss the last post from @steemitboard:

3 years on Steem - The distribution of commemorative badges has begun!
Happy Birthday! The Steem blockchain is running for 3 years.
Vote for @Steemitboard as a witness to get one more award and increased upvotes!

Coin Marketplace

STEEM 0.20
TRX 0.15
JST 0.030
BTC 65353.52
ETH 2654.64
USDT 1.00
SBD 2.84