Ten Heads Are Better Than Two

in inspiration •  11 days ago

All of us have role models—people we look up to, admire, respect and want to emulate. Perhaps you have some role models on Steem. One of mine, however, is nearing 90 years of age. Her name is Shirley Hutton/Harris. She’s the retired legendary top producing independent national Sales Director emeritus for Mary Kay Cosmetics and author of Pay Yourself What You’re Worth. Shirley made a living from creating lifelong partnerships.

Shirley began her career at Mary Kay in 1973, making $12,000 that year. She learned immediately that she was in the business of building people, not selling cosmetics. As a direct marketing company, Mary Kay taught Shirley that she could only be as successful as she wanted to be by helping others succeed, too. She embraced the concept of partnerships and developed a strategy she called “share the career”. Shirley could not have achieved her success by going it alone.

I asked Shirley what the keys were to her success. In her business, as in our blogging for Steem, Shirley acknowledged that there were women of every possible socioeconomic level. She realized that she needed them to walk beside her as she led them. “Never be their superior,” Shirley explained, “Always be their mentor.” Never ask the Independent Beauty Consultants to do anything you wouldn’t do yourself. Don’t stand on the stage in front of your partners like a band director, directing the band. Rather, become the Pied Piper. “Lead them where you are going.”

Think about the hobby or business of blogging for Steem and the partnerships that we build. How often do we come across people beginning their Steem blog posts, help them get started, review their blogs, or point them in the right direction? If we take Shirley’s approach, to “share our careers”, we take the time, make the time, to bring as many Steem members into our lives as possible.

How can you create partnerships within Steem? Carefully cultivate other Members who blog on the same topic. Start sharing ideas and strategies on each other’s blogs. Share their articles on your blog.

The second key to Shirley’s success and her company’s, by and large, was public praise and recognition. We all recognize the most visible sign of success at Mary Kay: the pink Cadillac. But although rewards come in the way of furs, diamonds, trips and prizes, Shirley believes public acknowledgement was the most significant motivator. Posting “Winner of the Week” on her website or awarding that “pole parking position” to the “Woman of the Month” kept her partners motivated and energized. You can create a “Member of the Week” or “Member of the Month” based on a Steem member who has shown you loyalty, read all of your posts and upvoted, and commented positively on your profile.

Think about your base of Followers and ask, “When is the last time I gave recognition to any of them?” Create a “Member of the Month” and “Member of the Year” contest based on a set of measurable and non-measurable criteria. Who gave you the most upvotes, was easiest to communicate with, shared your blog posts the most? Then reward your Followers publicly by giving them a small certificate; post the announcement on your blog. You’ll be amazed at how quickly you will attract more Followers!

There were 40,000 Independent Beauty Consultants at Mary Kay when Shirley started in 1973. When she retired in 1995, she had recruited 20,000 consultants, in all 50 states plus Canada and Mexico, of her own. In twenty-one years, Shirley made over 7 million dollars, and retired to the tune of an 8 million dollar retirement to be paid over a fifteen year period. Not bad for a few years of hard work, dedication and strong partnerships.

As you think about growing your Steem profile, remember that we’re in the business of building people, too: our Followers and our community can and will lead us to our ultimate success. As Shirley said to me in her closing comments, “Two heads are better than one. But ten heads are better than two.”

Christine K. Clifford, CSP is the author of eleven books including YOU, Inc., The Art of Selling Yourself and Let’s Close a Deal: Turn Contacts into Paying Customers for Your Company, Product, Service or Cause. She is the CEO/President of Christine Clifford Enterprises. She helps companies and individuals craft their story and designs “knock your socks off” Media Kits for companies, individuals and entertainers. Visit www.christineclifford.com or email her at Christine@ChristineClifford.com. Don’t forget to ask!

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Another inspirational beauty from A great author.
If I summed it correctly then Shirley meant to have "Mentoring / Grooming and Recognising / Praising" are the two aspect to keep steem a beautiful platform. @christineblog while mentoring help in improving the quality same time recognising your follower help to keep them motivated.
But seems currentlly steem is going in such a way that the number of Dead Follower are increasing day by day.

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Hi stemflow, and thanks for writing. Yes, you've done an excellent job interpreting my article. In terms of your final sentence, it's up to all of us that are already involved with Steem and have seen the value of Steem much, much higher, recruit and nuture others to join in and watch the business grow. When many of you got involved, Steem was valued even lower than it is today. We can't give up and by writing and inspiring others, we'll be doing our part to turn things around and experience success.

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Currently i just enjoy engaging with everyone and believe me it is fun. So many things to explore here apart from ocassional rewards.
Dead followers were the one join in to make quick buck and left when saw the falling steem. Anyway I am still sticking around here....and try to interpret more of your inspirational blog 😉....Thanks for the lovely note.👍.....Steem on !

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Thanks, stemflow. I've enjoyed reading your posts as well!

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Wowo..great to hear....glad you like my content 😇

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Love it, in fact!

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Thanks..😇

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You're welcome!

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well said. it is important that we think about what we can do for the steem community. it has a ripple effect, as we help others grow we grow as well. So I try my best to engage, leave valid comments, and give praises when due. the success of the steem blockchain is dependent on our ability to work together

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Right on, nonsowrites! I love your attitude, your ability to help others, and your understanding of how this whole thing works! Thanks for reading!

It was good to know the life story of a successful man. Thank you for sharing this story with us.

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Yes, but the "Man" was a woman-- Shirley Hutton. Thanks for writing.

Some wise words, there... above all, it seems to me that the thing we must remember is that it takes people to build communities, not gimmicks or money.

One of my own mentors from many moons ago was Stanley Marcus of the Neiman-Marcus department store fame. One of the things he was fond of saying was that we were not in the business of making money, but of creating happy people.

Here on Steemit, I think we can apply those principles as "creating rewarding interactions" with those we come into touch with.

=^..^=

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What a tremendous mentor you had, curatorcat! I agree with everything you've written here. I wish you the best.

Hola buenas tardes en realidad,estoy agradecido por este articulo,durante años e pensado muchas cosa y tratado de aplicarlas en mi trabajo cuando estaba activo en mi profesión como guardaespaldas,e escuchado a muchas personas y al estar retirado, puedo decir que nada se construye solo y el encontrar personas de diferentes niveles culturales y sociales,me han hecho ver cuán importante es ser una persona con carisma de saber oír,a los demas para despues sacar conclusiones,y aprovechar lo máximo. En cada dia todos los dias se aprende algo diferente y de todas las personas se aprende algo. Muchas Gracias muy real y emotivo sus consejos.

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Alas, I don't know how to translate this, cabello. But thanks for writing!