You are viewing a single comment's thread from:
RE: Gridcoin Joint Marketing Initiative 2018
"not only could we target people interested in crypto, but also those interested in BOINC and other science coins."
Cost estimation from Facebook: $ 1 860 for the next 364 days*. Estimated 8-33 likes per day. @Vortac, @Dutch, assuming a 60% bounce rate of new likes to website and a further 60% who just browse the site, this gives a guesstimate range of 466 - 1921 new users. Cost per new user: $0.97- $4.00. Opinions?
"Numbers shown are based on the average performance of ads targeted to your selected audience."
*estimation. Subject to exchange rate changes.
I predict higher bounce rates for Facebook people, above 80% most likely. Still, I would support spending $100 on such a campaign to obtain some test results and then we can discuss how to proceed and is it worth it.
Sorry, just saw these comments. Thanks @geebell for doing the initial bit of research! @vortac right, why not at least give it a test run?
A Facebook marketing campaign would probably be enhanced by ramping up the content posted on the Gridcoin Facebook page. However, this means someone would have to do all the work of content creation. If a test run met with a high level of success and we want to continue marketing on Facebook, maybe we could look into this.