I rarely eat crackers with butter or toppings...but if I have to, I'll have the butter on the "smooth" side (mostly the back), and have the topping on the other side! Sure this won't work if I want to have both at the same time, but I'm almost sure that it won't happen...eh, even if it happens, I'll wipe the butter on the "rough" side and have it hold the toppings. I mean, that feels right but not the other way round...