Microsoft Wants to Dominate Blockchain Business

in #blockchain8 years ago

I found this CoinDesk story very interesting and wanted to share with the Steemit Blockchain community. CoinDesk interviewed Mark Russinovich, who is the Microsoft Azure CTO. Mark is well known in the security community as well. He wrote several window utilities and tools, writes techno-thrillers, and had discovered a number of previously unknown rootkits which were deployed by large software companies.    

The article covers Microsoft desires to support the back-end infrastructure for blockchains in business. They are working to get different industries to adopt blockchain technology by reducing the entry time and complexity. Microsoft is betting big with their cloud, attempting to push out Amazon and will be challenging Google and IBM as well.  This is the next great battle among the tech giants.   

The original post source: http://www.coindesk.com/microsoft-azure-cto-wants-to-connect-every-industry-with-a-blockchain/     

Microsoft Azure's CTO Wants Blockchain to Connect Every Industry 

Author Credit: Michael del Castillo (@DelRayMan) | Published on September 6, 2016  

Picture Credit: https://azure.microsoft.com/en-us/features/azure-portal/   

Mark Russinovich envisions a world where every industry is involved in a blockchain consortium. In fact, since the network effect of a blockchain is only amplified by the number of participants, he thinks this future will prove inevitable as companies seek efficiency in numbers. 

And there's evidence so far to suggest that Russinovich is right. 

Since blockchain industry groups first began to pop up last year with the formation of financial consortium R3CEV, the rate those efforts being announced has only increased. To meet the growing demand, Microsoft went so far as to launch Project Bletchley, an effort designed to make it easier to establish consortia.   

Whereas Microsoft's Blockchain-as-a-Service (BaaS) suite of tools will remain open to all protocols, consensus algorithms and databases, Bletchley was built from the ground up to help companies in the same industry take advantage of their similarities, even while they compete against each other. Instead of wondering where the next consortium might emerge, Russinovich argues we need look no further than the existing consortia seeing to the needs of various industries. Where they exist, he said, intermediaries exist, just waiting to be made more efficient by blockchain or cut out of the picture entirely. 

Russinovich said of financial firms so far interested in the idea: 

"If they’re going to get disrupted, they want to do it to themselves and then take advantage of the disruption." 

Disrupting consortia

Typically, a consortium is owned and operated by competitors within an industry as a way to create shared standards, unify supply chains and self-regulate so as to return profits to the industry as a whole, according to the Ecommerce Digest definition

Examples that demonstrate the diversity of such vertically connected organizations include the British Retail Consortium, connecting the region's retail outlets and related businesses; theAdditive Manufacturing Consortium, based in Columbus, Ohio, and run by EWI Associates; and the newly formed IoT in Healthcare Consortium, a not-for-profit, subsidiary organization of The Intelligent Health Association.   

Though Russinovich couldn't go into details about which specific consortia Microsoft is meeting with, he said that the company is seeing "huge interest" across sectors, including retail, manufacturing, financial and healthcare. "We're seeing it all," he said. 

To accelerate the formation of related blockchain consortia, Bletchley offers a framework of distributed ledger modules with different functionality derived from requests of previous customers. Instead of building from scratch, the companies can form consortia and share what they've learned. 

Russinovich calls it best-practices-as-a-service for blockchain. He said: 

"This is part of the vision for Bletchley, vertical solutions that are focused on what we've learned with our partners where these pieces of technology fit together to solve a problem that other people in organizations in the same industry, with the same scenarios, could take advantage of really quickly." 

Securing the consortia

But building a consortia to share skill-sets and make supply chains more efficient is only as valuable as it is secure. 

Currently, Microsoft has two endeavors aimed at tightening up security around two crucial areas: the smart contracts that run on consortia blockchains, and the edges of blockchains where third-party data is given entrance. 

During the original Bletchley launch, Microsoft unveiled a new form of middleware called 'cryptlets' designed to serve as gateways that allow trusted data to interact with a blockchain. 

Cryptlets are code that can be executed in a verifiable way — the blockchain calls out to a cryptlet that can then "inject" into the distributed ledger real-world data such as the price of a commodity from verified sources. In a Microsoft white paper the company describes cryptlets as the "fabric" used to construct a blockchain enterprise consortium. Whereas cryptlets are focused on making sure the edges of a blockchain are secure, Kinakuta aims to make what happens on the blockchain less susceptible to bugs. 

Unveiled last week, Kinakuta is an early-stage working group where industry leaders have been invited to help make smart contracts more secure. If industry consortia are ever to form, the success of efforts like this are crucial.   

As was made clear by the collapse of The DAO smart contract earlier this year, vulnerabilities in these programs can have wide-spread ripple-effects if enough people agree to the terms. To make such bug less likely, Microsoft's director of business development and strategy, Marley Gray, told CoinDesk that Kinakuta employs a custom coding language designed to minimize human error. 

Gray told CoinDesk: 

"It will be closely linked into the Bletchley Project. A huge part of Bletchley is making blockchain secure." 

Building on the past

By creating a framework with which consortia members can connect and enabling safe ways for consortia members to port-in their own data and data from trusted third-parties, Russinovich believes Microsoft has laid the foundation for an explosion of blockchain industry groups. 

Microsoft first entered the blockchain industry in late 2014 when it rolled out its inaugural partnership with bitcoin payments provider BitPay. One year later, it would launch a new Blockchain-as-a-Service toolkit hosted on its Azure cloud development platform. 

Since then, Microsoft has added over a dozen third-party "tools" to the platform, including most recently, a services created by cryptocurrency projects Monero and Tendermint. As part of Microsoft's move to lay the foundation for wide-spread consortia, the company announced Bletchley in June, followed earlier this month by the opening up of access to its Blockchain-as-a-Service offering to all users of the Azure testing environment.   

Currently, Microsoft is working on cryptographic tools designed to give future consortia members increased privacy while still leveraging the reliability of a shared ledger. According to Russinovich, his goal is that within the next three years consortia building with Microsoft’s tools will be operating on a larger scale with fewer middlemen. 

Russinovich concluded: 

"I think we’ll see blockchain in production in scenarios internal to companies, in consortia that are participants working together across a variety of sectors where we’re going to see some real-world usage of it."
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IBM is pushing like crazy too.
Supply chain applications first. Apparently they have a very performant hashing system.

Yes, cloud infrastructure hosting is the next big bag of money.... With 50 billion things connected to the Internet by 2020, they will need to communicate and store data somewhere. Cloud.

hi @mrosenquist - just dropped by to let you know that this post was one of my favourite reads today. I blogged about it here: https://steemit.com/curation/@shadowspub/wednesday-ramble-through-steemit-notes-on-my-favourite-reads-sept-7th

Thank you @shadowspub! I upvoted your curation post. Nicely put together.
If you are interested, I just posted another blog on companies who don't notify their users when passwords are stolen! Frustrating!!! https://steemit.com/security/@mrosenquist/why-i-think-there-should-be-a-password-breach-notification-law

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