Yeah, the problem is that most people aren't willing to put their money into something they cant touch or hold in their hands, because it scares them. Also you have to do so much research to understand it that most people dont even bother. But the biggest problem is not knowing how to start! The whole process could be much more user friendly.
So what i have done is prepare a saved email for the occasion when someone is actually interested in bitcoin, and then i just email them right there on the spot when they are excited. Cuz i know most wont go home and look it up because people get distracted so easily. So my email has a few youtube videos explaing bitcoin, blockchain and cryptos. It also has a link to coinbase with the free $10 of bitcoin after sign up and links to bittrex and coin indexes to point people in the proper direction if they want to continue going.. its basically a beginners tool set to get them started if they are interested i will send it to them.
However i am done trying to force people into seeing this amazing opportunity, no one held my hand when i started and it made me love it that much more in the end..
But yeah, this seems to work realatively well for me, you might want to give it a shot..
-cheers