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RE: Join Steemit and make boatloads of money or something else?
When its advertised that way they get frustrated when they do not become rich overnight and abandon it anyways. Its not a good long term way to maintain active users, sure you may get them to sign up but you wont keep them in any capacity. I try to focus on the key features that help Steemit stand on its own without the allure of riches.