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RE: Notes #35 - In Search of a Hero
Thanks so much for this warm piece of writing. By the way, @jedau sent me to your blog, and I am glad he did! He said I must tell you he sent me here :-).
I first heard of The Hero's Journey in a network marketing context from a man known as The World's Laziest Networker. He was talking about how powerful stories are in marketing and how you could use them to convey a message.
@jedau is a constant source of support, so my thanks to him as always. Very happy that you could drop by and read through some of my material. I have heard of the newsletter you mention, but I can't recall from where. But yes these type of stories would appear in strong marketing material. I think there is a subconscious recognition of it. Some part of us that relates to it at some level.