WEMARK: PROVIDING SOLUTION TO CONTENT THEFT AND LICENSE VIOLATION AFFECTING THE PHOTOGRAPHY MARKET

lollyk (35)in #wemark • 6 years ago (edited)

INTRODUCTION

Creators strive relentlessly towards producing contents that worth people’s money. Creating top-class content is costly, and if care is not taken, these content can be copied multiple times and no gain goes to the creator.

Therefore, content creators are always looking for means of facilitating and sharing their work as widespread as they can.

Creating high-quality content is expensive, but the content can be copied an unlimited number of times with no incremental cost for each copy. For that reason, content creators are constantly looking for ways to promote and distribute their work as widely as possible.

Presently, content creators can grant license to users or agencies and content hubs that will spread it for them, however, more often than not, they end up having lesser revenue and even lose the rights and control on their work.

WEMARK PROPOSED SOLUTION : DISTRIBUTED MARKETPLACE

Wemark seeks to resolve the problems faced by content creators through certain key principles. Firstly, it proposes that content creators grant rights to end users without any intermediary. All the rights to the content should be in the hands of the creator, users know who grants such license and regulate the price.

Secondly, sharing terms and fees should be made unalterable where content trading centers get the license to share the content by entering a digital sharing contract with content producers.

The contract will feature the likely prices for the content’s licencing, the nature of license to be granted to users and the sharing fee to be paid to Wemark. Immediately the contract is digitally signed, the agreement and the terms can’t be altered without the consent of every party in the agreement.

Thirdly, Wemark proposes a referral program where content creators and marketplaces get their voice amplified. Here, the entire Wemark ecosystem will be compensated for distributing content and increasing the number of users and embracing shared content marketplaces.

Wemark’s goal is to achieve a developing and thriving economy that has digital content, driven by a blockchain-oriented protocol that is on par with the whole community.

BENEFITS OF WEMARK TO PHOTOGRAPHERS

Photographers retain the license to their work

Every content is granted directly by Wemark protocol, such that Wemark cannot distribute or grant license without that protocol. This leaves the regulation of the content prices to the photographers who created them.

Wemark will bring in many pricing alternatives and levels

This approach will give the photographers the privilege to earn most of their revenue. Besides, Wemark fixes a new standard that that allots the bulk of the royalty to the photographers. Even if this royalty rate is lowered subsequently, it will not affect current photographers without their express permission of the photographers.

Photographers enjoy greater transparency

Wemark's shared marketplaces method gives, by its architecture, complete transparency pertaining every payments, licenses and revenue sharing. The protocol will ensure that the customer’s privacy is guaranteed and at the same time enabling photographers to soot copyright trespass, abide of license and use of restricted contents.

WEMARK TOKENS

Wemark is bringing a bespoke token to control a direct economy for digital content. Wemark Tokens (WMK) are planned to be used as a traditional means of transaction across the ecosystem and to compensated all parties involved in the creation, sharing and promoting the digital content.

The total supply of Wemark token is 135,000,000 and it is an ERC 20 type will be launched next year.

TOKEN ALLOCATION

CONCLUSION

Wemark presents a solution to content theft and license violation that has hitherto plagued the photography market. By using blockchain solution to resolve copyright issues, photographers can expect more revenue and better security of their contents when they use Wemark protocol by giving a percentage of their revenue to the system.

THE PROJECT TEAM