That’s a tough question, one that does not carry an easy answer. My husband and I eat the way we do for various reasons but number one, our bodies run better on our current diet. I cook non stop and send my mom pictures of my food almost every night in hopes I can inspire her to want to re create my same recipes. I also send recipes and pictures to my grandma, who at 82 years old isn’t going to take any fluff from me, but has actually made some of the cakes and breads I’ve shared with her. That is huge to me because my grandpa ends up eating and delighting in these treats none the wiser that they are all fairly nutritious and 100% plant based. My tactic is to get the people in my life to try a few of the dishes my husband I eat, giving them exposure to the taste of vegan food without calling it vegan food. For some reason that words has a strange connotation for many so we just avoid it.

It’s a hard question though and without the mass media appealing to the older generations when sifting through this data, I don’t think it’s a question that’ll get answered any time soon.