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RE: [STEEM BOUNTY] SteemBlast Paid Ads Campaign - Promote STEEM & Get a Bounty of up to 100 STEEM!

in #utopian-io6 years ago

Dear 'anybody thinking of participating',

Please do not position Steem as a 'get rich quick' platform (as others have tried to do). This is not the message we should be spreading, because, well, it's not going to.

Yes, talk about how original, quality content can be rewarded, but don't make empty, unrealistic promises. The only people attracted using these methods will soon give up when they realise they're not 'getting rich quick'.

Also, please target carefully:

Successful online advertising targets specific niches, not everybody. If you're making an advert, don't spend all your money trying to reach everyone with an ad appealing to everyone - you'll fail.

Create content, or an advert to speak to a smaller niche, and really zoom-in on their interests and passions. By speaking to a smaller audience, about something they'll find interesting, you'll have a much better chance of getting their attention.

Think beauty bloggers who don't vlog, or beauty vloggers who don't blog, rather than all people in the beauty space.

You might reach a smaller audience, but you'll get higher engagement in your content/ad.

Just my two cents - good luck & wishing you the best :)

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Although I appreciate your words, bear in mind Steem and the Steemit Platform are not the same. The way I understand it the bounty is geared to promoting Steem crypto not the Steemit platform.

Yes, they are almost-completely different things, but I'm sure some people will promote the Steem platform, while others will promote the applications which run on it.

If somebody promotes DTube to run against an audience of YouTube creators, that would have more value to the community/blockchain than trying to promote a cryptocurrency, or platform would.

Your message changes depending on the audience you're targeting.

The way I see it, Steem is positioned as a blockchain for dApps like Ethereum and Neo, except that Steem is a DPOS blockchain that is much faster, free to use, and can handle much more in terms of transaction load.

We should be presenting Steem as a very efficient blockchain with many dev teams, and Steemit or Busy.org, or Steem Monsters as dApps on the Steem blockchain.

And SMTs are like ICOs on Ethereum. My 2 cents.

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Thanks for the upvote guys :)

I have actually contributed to Utopian on a couple of occasions - bug report and dev suggestion, but not for a hile now. I do try to get involved where I can...must try harder!

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