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RE: Marketing Open Source Projects [Part 2] - From Vision to Household Name: Naming Your Open Source Project

in #utopian-io6 years ago

This is, as can be expected from one of the finest writers on the blockchain, a fantastic article. As usual, you bring an angle that is uncommon in these parts, that of a seasoned marketer. That's only to be expected from Utopian's CMO and Visibility category manager.

I did have some minor issues in terms of grammar. I'll cite some:

  • "Except unlike the name of a baby" is a bit clunky. Would be better as "Except unlike a baby's name."

  • "complimenting solution" should be "complimentary solution," unless you meant a solution that is always flattering you.

  • "In the future, you may see, for example, a Utopeer, Utotip, Utopiversity or some other project or product under the Utopian umbrella, but still related to the same set of services and original company vision." Welcome to my favorite pet peeve: The overlong sentence that should be broken up for clarity and ease of reading. How about:

"In the future, you may see, for example, a Utopeer, Utotip, Utopiversity or some other project or product. These would be under the Utopian umbrella, and still related to the same set of services and the company’s original vision."

These are, as I said, minor issues. The questionnaire is entirely irrelevant to #iamutopian posts, so the score does not represent the post's quality. But it is most excellent.

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Thank you for your review, @didic!

So far this week you've reviewed 8 contributions. Keep up the good work!

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