Product Hunt has been the mecca for early adopters. Product Hunt is a community for People who are constantly looking for new tools, hacks, innovation, and productivity to help them work better and grow their companies. Founded by Ryan Hoover https://www.producthunt.com/ has over 9 million visits per month from product hunters around the world. There is a "popular" and "new" section on the website. Products with the most upvotes, and upvotes within the same time appear in the popular section. New products will appear on the new section.

Successful campaigns have gotten thousands of new visitors just from their campaign. https://spreadshare.co/?ref=producthunt is one of the most recent successes on the website. Expect a lot of traffic ;)

The rules

Anyone with an account can upvote the product, but you have to be accepted to be able to submit any of your products. Best advice is to look for and contact top "hunters" (people that have permission to post) and let them do the submission for you. You will be able to be recognized as a "maker" (the actual person who created the product).

You can only use one post per link, but you if you have a 2.0 version or higher they will allow you to post again. Also if you have a side project, a new feature you can post and share it with the community. (Check out my post about side projects: https://steemit.com/steemit/@benchi/growth-hack-1-side-project).

Here is a link to check for top hunters: http://500hunters.com/.

What kind of product are accepted?

Any product with a hyperlink can be accepted for submission. Remember you only have one try at producthunt so make sure your product is ready for delivery. Productivity, tools, freebies are usually the most upvoted products. There are strategies to be successful here, giving the people a great feel and experience on your website, make it useful and of course try to make it relevant for tech-savvy entrepreneurs :).

https://www.producthunt.com/posts/startup-stash

https://www.producthunt.com/posts/freebie-supply

Strategy

before launch

Getting featured on ProductHunt should start a week or two earlier before launch. You want to start engaging with hunters on slack channels, Facebook groups, upvoting and commenting on their products etc.

Timing can be key to be able to be featured in the popular section: http://www.phlics.com/.

Start blogging about your launch, share it on Quora, Linkedin, Steemit everywhere really! Get people excited and make sure they upvote at the same time.

submission

Define a great tagline, fresh pictures, make it fun! You can include deals for ProductHunters, I have seen some products have a welcoming landing page just for Product Hunters. here is a tool that does it for you: http://introbar.com/?ref=producthunt.
Tell everyone when your product is live! Your network, people on the internet, launch day will be a busy day for you!

After launch

Engage and thank people who upvoted and shared your product. After Product Hunt, you will want to submit to other startup directories (I will write an article about those directories so stay tuned!)

Write another blog about your experiences, and give advice to future product launchers.

Resources: https://medium.com/spreadshare/https-medium-com-benjamin-libor-dude-get-up-we-are-1-on-product-hunt-f03742126b1b
Good luck on your future launches Steemians!