Hello there @crokkon,
Thank you for writing this very interesting comment.
I use different free sources such as Google Trends or Alexa (Amazon).
But I also use a paying source called Similarweb, they give me access to most of these datas that I compile in excel after. I have to save them as I have only access to it on a 12 months rolling basis.

They get their datas from different sources: browser add-on that consumers use allow them to « track » users (gender, time...), they also refine this through companies willing to have access to the full datas and communicating their owns to the platform. They make a « statistic panel » with the data they have to crops check these numbers.

The conclusion is that Steemit.com is still losing members (active) but that there are a very strong power in all articles published that have been very well referenced on Google. It increasingly become most of the traffic.

Finally, I also do Steem ecosystem analysis and we can see that 3rd party dapps such as dtube, busy, SteemMonsters are doing much better and holding their users over the long term.

I could go more deeply into the process but I am on vacations right now.

Should I have applied for utopian through the website ? I have been doing these analysis for more than a year. One monthly big Steemit Big Data analysis.

Take care and Merry Christmas

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