The more I think about it, creating accurate expectations will be increasingly key to user retention. I love the article @senseiteekay wrote in hopes of setting realistic expectations. However, I doubt a new user will stumble on it. I have seen and written love letters to Steemit, praising everything it might do for humanity and pledging my sword. It makes sense that such posts do well as they are inspired and electrifying. Yet, all that joyful optimism has the unpleasant side-effect of misrepresenting Steemit to new users. Even helpful posts about improving ones articles make it seem like post quality decides payout, which is unfortunately not yet accurate. Maybe there'll be a helpful introductory message in the private messaging feature. Maybe mentorship will take off in some cool way. Maybe it already has. ;)