Blockchain Programmers and Marketers it is Time to Shake Hands!
![](https://steemitimages.com/640x0/http://www.randyhilarski.com/wp-content/uploads/2016/09/blockchain-programmers-marketers-shake-hands-randy-hilarski-steemit.jpg)
Two Sides of the Same Crypto Currency Yet Miles Apart.
Over the last few years I have been watching from the sidelines as the programmers have been doing their best to educate the world as to why they should be using Bitcoin and Crypto Currencies. I have found myself wishing there was a way to simplify what the programmers do.
Then about a year ago it dawned on me that what the world of Bitcoin and Crypto Currencies needed were people who love the technology for what it can do, not so much how it can do it. I am so jaded watching talks from programmers talking about the tech behind a Crypto Currency while many turn around and bash other Crypto Currency entrepreneurs for not building their coin to the specifications that they would prefer.
This Cartoon is How it Looks to Those of Us Who Are Not Programmers.
![](https://steemitimages.com/0x0/https://media.giphy.com/media/l2SpZMOgrJDEq7BjG/giphy.gif)
The Masses Don't Care How Something Works, They Just Want it to Work.
The great thing about society is that we will start using something if we find it to be useful or appealing. When we see people fighting over block sizes, hash rates or any other word found in the crypto-currency world it just turns us off. We are also good at dropping something in the waste bin if we find it to no longer be a good product or tool.
Does anyone remember Yugo cars, Commodore computers, Blackberry phones or Rotary phones? Faded memories of these things correct? That is because society moved on to better tech or higher quality.
Yugo Flying
![](https://steemitimages.com/0x0/https://media.giphy.com/media/xFKRnv1FJElqM/giphy.gif)
Commodore 64 in Action.
![](https://steemitimages.com/0x0/https://media.giphy.com/media/bn7hlyp0Cmcg0/giphy.gif)
Blackberry Phone and Charlize Theron BONUS.
![](https://steemitimages.com/0x0/https://media.giphy.com/media/l0O9yvdWwLJyp19As/giphy.gif)
Rotary Phone
![](https://steemitimages.com/0x0/https://media.giphy.com/media/RD2n7uh3PjGg/giphy.gif)
Enter the Marketers and Influencers.
We have this uncanny ability to reach the people who will be using these amazing technologies the Crypto Currency Programming gods create. You can have the best product in the world but if you shut yourself in a padded room, with your amazing tech, there is no way for the masses to learn about it.
Taking bats to the knee caps of your peers is no way to build trust in your product or brand. Why should I trust you if you spend your time talking down others?
![](https://steemitimages.com/0x0/https://media.giphy.com/media/KY5CZOHpL27Xq/giphy.gif)
Stop Running Your Mouth and Get to Work Creating Epic Tools!
We will help you get your good work into the hands of the people who will tell their friends and their friends and their friends. It is amazing how that works. When the masses want something you find a way to deliver it or somebody else will.
Get Thor Another Drink!
![](https://steemitimages.com/0x0/https://media.giphy.com/media/vaaFIeRYKtMmQ/giphy.gif)
It Comes Down to Trust.
When the programmers decide to let the marketers be the face of the Crypto Currency brands this is when the technology will really take off. Trust me, we don't want the Banksters to coop the industry! If we want this technology to be the peoples currency we need to include the folks who know how to win followers. We are not your enemies, we are your connection to the end user.
Less Brash and More High Fives!!
![](https://steemitimages.com/0x0/https://media.giphy.com/media/lcYFNTaz4U9jy/giphy.gif)
Good points Randy! The developer marketing works to onboard more crypto people (Ethereum did swimmingly well at this), but does not work so well with "human beings".
Especially for platforms like Steemit. We need content creators like artists, bloggers etc. This is how this platform will flourish.
@hilarski Totally agree. Before the masses take on crypto it has to Be reliable and user friendly . You have a gift to get a serious message across with a bit of humour thrown it. Upvote and resteemed
Thank you so much Stephen! My purpose is not to offend folks. I just want us all to get along and be supportive of each other and endeavors.
Totally agree Randy! lol...Exact things I ponder on a daily basis.
It makes my blood pressure rise every time I see someone bad mouth someone else's amazing work. Especially if they have not produced anything themselves.
Very well said and totally in agreement with you. In fact, I'm thinking the same thing about Steemit. It needs marketing and sales people. I've done both as a career and have been watching from the sidelines thinking of ways to take it to the masses. I think there's a place for us early adopters and the time is coming soon when we won't be in beta anymore. The technology is incredible but people could care less how it works, just how it can work for them. Upvoted and already following you. Thanks.
When we are out of Beta this thing is going into hyperdrive! I am so happy we are on board early. I know I will do my best to promote the site. It would be nice if everyone followed suit.