What factors make a social media platform valuable and an attraction for new users? What would Steem, as a blogging platform, need to attract more users and get more mass recognition and trust from the general public?

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To answer your first question.

Factors that makes a social media platform valuable.

There are numerous factors/reasons that makes a Social media platforms valuable, people/organization uses it as a front end to their world is one important reason.

Below are some few reasons...

- It breaches the gap between individuals and organization, entertainer and the entertained.

20years ago it was virtually impossible far an average individual to pass across his/her views to a well protected authority figure or a celebrity without passing through some predefined protocol, but Today, any Joe or Jane can drop anything on the fb page of Mr Trump, Lil Wayne or Zuckerberg instantaneously without hassle.

- Instant messaging interface to keep communication with friends, family and loved ones.

- It provide a place for show off (real or fiction) especially for those that wants to consistently be in the face of their world and those that loves to watch what is happening in their world.

- It is an easy way to track old, forgotten or lost friends at no cost (provided they are on the platform)

- Reaching out to hundreds and thousands of people at a relatively cheap rate.

What Steen need, to attract more users?

- Free registration.

- Ads should be placed on other platform.

- Integrating useful dapps Steen based dapps on the blog of a user as against going to musing.io to read and answer questions, dsound to listen to creative music dlive or dtube to enjoy videos and steepshot to share pictures.

All of these is too much of a hassle for an average Joe, simplicity is the way to go then mass adoption will set in...

.....Hope this Helps.....