People who invest quite some time into the platform are getting rewarded financially. 5 months into Steem, I've started earning 4$ a week from the comments only. In 4-5 months from now, it would be 40$, or 100$ a week. It's challenging at the start if you didn't invest a shitload of money into it, but some time into the platform, and you are starting earning substantial amount of money from the platform.