Dan, you are right to take a second look when opportunity knocks, in fact you have trained yourself to do so.

I think you should pick a more generally named space (blockchain space is good, but better would be Decentralized Future Space or something where its easier to steer the conversation) and pick three subjects (topics) that are not steem (ie social media, business and government) and then just use steem as an example for everything (since its what you know, after all).