RE: SEVEN77Paper ( Version 1.0) : Guide to SEVEN77 STEEM Awareness Twitter Movement
Posting links people are not interested in is no good either. I have successfully gotten more people to participate in the pushup, which is geared towards promoting steem than talking to people about steem. Most people on Twitter, who are not tech savvy or care about crypto, are not willing to leave Twitter for another site they are not aware of, regardless of the quality of your content. Adding links won't driving traffic, doing something fun people can relate with on Twitter is our only option. If more people engage in the pushup get people doing pushups, that for me is all win. The #steem and #seven77 can be independent and still serve the same purpose. Lastly, the pushups do show when you search the #steem hashtag on twitter. Here is an example (I am not logged it. So visibility is not an issue).:
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Take a look at the feed for the 77 tag. Then look at the steem feed - many of the push up videos will not show. Especially look for the tweets calling out celebrities and they will not be there.
Also look at the 77 feed and see how many people not-on-steem are participating. I do not know what a good success ratio would be. 10% non-steemers?
If the goal was to get users who are non-tech savvy, how would getting them to do pushup movies for 77 days drive them to steem if they do not see links for it?
But this is not the stated goal above - I think the idea is to go after the tech savvy people with money on twitter. These would be eventual investors on steem.
When I click into the "likes" in a pushup video, it seems to be 100% steemers. They get very few retweets and I do not think they get many views. How many are posted each day, and how many do you watch in full each day? Not you, specifically, but anyone - who is playing them, if anyone? If you have seen one push up video, have you seen them all, or do you eagerly watch them each time you see one in your feed?
I have over 800 crypto connections on twitter who are not on steem. I had zero crypto connections before I started here since I am a weight loss author and coach. These crypto people do know what steem is and respond to tweets with good content.
I also tweet about other topics to my other niches. For example, if I tweet about success in writing here on steem my 3500 author connections are interested in that and do retweet and engage. But those connections of mine are still not the target of this campaign.
I don't think you should be too quick in judging the impact of the campaign. Since you also claim to have 800 crypto contacts who are not on steem. .
One might say you've not done a good job either promoting steem to them. I feel we should manage our expectations. We all can promote steem individually and run campaigns alongside the #seven77 campaign-- steembloggers are doing the same. We all have ideas of how to move steem forward but they are all just ideas nothing substantial yet.
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