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RE: Are you writing for your audience?

in #rant7 years ago

People need to start understanding and acting like content can live past the 7-day mark and has value. That value might not be a direct upvote but it should still give something for their current and more than likely future audience to discover. Heck I have content that has earned me more than the post payout was and that is how it should be.

One day people will start searching more on this site as they do on others. Not by tags and what was just posted so they can upvote it. They will use that other search function and more than likely pull up older content that has been closed for a while now.

There is nothing better than getting a referral, a random upvote, a random comment a whatever months after that post has closed. The culture on this site itself does not support that kind of behavior for now. It is something you get from a real audience. Not all of them will have Steem accounts, not all of them will want to comment. They will, however, want as much content as they can get from the content creators they enjoy.

Something we really lack is the ability to create lists and better grouping common content together with easy. That’s why I think it’s important to link out to older content that is relatable and more than just a “random content that can still be upvoted.” Granted it’s also good to have those as well as sometimes people want to get off the train of one genre and onto another.

While I can’t see a visual map and at some point, I need to attempt a remapping of links in my pages. I have some rather long chain links sending people on quite the adventure. Other times they're just a bunch of related content all linked at the bottom. Sure sometimes I was lazy need to go back at some point and correct that or put more relatable links in. Does not matter if it’s closed or not.

One thing that never caught on as much as it should have are index lists. A quick way for someone to find what they are looking for from a particular content creator. I myself gave up trying to keep mine updated a while back until most recently. They are a time sink but one that will pay off over the long run I suspect. It’s annoying when you find for instance a new YouTube and they don’t have good playlists tab that just missed the opportunity.

What are you doing to grow your audience

Sometimes I take my massive experience and I try to predict trends. It might be a small indie game I think is going break out and I want to be up in those search results when there was not a lot of competition. These things are outside of the platform’s bubble they don’t care if it’s been 7 days or not.

There are also certain trends that are like clockwork that I knew and can target. Those that find that content more than likely don’t have a Steem account. That, however, does not matter. I was never going to make a profit from the reward pool anyways. It will be other avenues ones I slowly build out once it’s more appropriate to do so.

I’m also a budget gamer so I knew what my kind is looking for. I’ll share old content on twitter or elsewhere if a game I have a review on is on sale. It’s hard to try and get out something with staying power in a couple of days a sale tends to last for. For me it’s usually something I target after having stuff in place that no longer can be voted on. As they will go on sale again.

I have a number of non-Steem sites I use, discords, and places to share content. There is more outside than inside. It’s why I have this year put less of a focus on inside of Steem itself. I still have my spurts but I want most of my energy offsite.

I can only hope when people withdraw money and sell they are reinvesting back into their ability to create new content. Otherwise they will only be relevant for so long as there content keeps becoming staler.

Sometimes "Quality" has nothing to do with it

Quality has its limitations. PewDiePie one of the best entertainers out there understands that quite well. He did not lose himself to fancy cameras, editing, studios and a bunch of other stuff when he got big. He simply evolved to insure his style remains his.

Sometimes people will contact me privately when they felt something I put out “missed the mark” of this pedestal they put me on. More times than not they were not even the target audience so it has little impact on me moving forward. More of it will come as things snowball.

Far too many people put out content they can’t sustain in the long run. I tell people to put out content to the breath and width they can do for years to come. Because if you can’t it's going be one miserable journey. Steem is going be a 10+ year march and we are only starting.

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