This might sound like a clickbait title, but it's exactly what we accomplished yesterday.
We used a killer marketing hack to siphon over 1,000 unique non-Steemians from Facebook to Steemit.com. Each and every one of you can do it too.
If you wanted to pay for that kind of traffic, how much would it cost? $100-$1,000 ($0.10-$1.00 per click)?
In the last 24 hours, it has gained over 1,100 views.
Edit: It's now two days later and now has over 1,700 views.
How we did it
Let me preface this by saying that I abhor Facebook. I dislike everything they stand for, their total disregard of privacy, the way their users act, and the censorship they employ.
Despite all of that, it's still an excellent place to get free traffic for specific topics. We're members of a handful of Facebook groups related to our niche: English-speaking US and Canadians who live in or are considering moving to Mexico.
We take many of our Steemit blogs, post them in these groups, and let the highly-opinionated Facebook users work their magic.
While you can take just about any blog post and put it into these Facebook groups, we've done this enough to know that you're more likely to have luck if the topic is controversial.
People love to add their two cents when they disagree with you. Controversial posts will get you more clicks, the post will get more comments, it will rank higher in Facebook's algorithms, and it will be shown to more people. This all means more traffic for Steemit!
For example, in this post I'm featuring here, we said quite a few negative (but honest) things about Puerto Vallarta, and posted it in a Facebook group called On The Road In Mexico. A group which has many members who call Puerto Vallarta home.
The day before this, I posted another one of our videos on a different Mexico expats group. In the video, I had tried tamales for the first time and didn't like them at all.
With the knowledge that tamales are a very popular Mexican food and loved by many I called them "Kind of gross" in the Facebook post. It was the truth, but I chose that wording because I knew it would stir the pot and people would want to add their two cents. I could've said I didn't like them, I've tasted better, or they weren't my favorite. But I knew none of those phrases would be as controversial as "Kind of gross."
Be prepared for negativity
Using Facebook to generate traffic can take a little bit of willingness to stir the pot, read mean comments, and be called names. The hatred that comes out of people on Facebook is ridiculous sometimes. The hate feeds off of one another until it turns into a cesspool of rude and down-right mean comments.
This is one of the reasons I love Steem so much! Most people are extremely nice and the occasional mean individual gets flagged into oblivion.
Take advantage of this Facebook hack, so we can grow Steem, and make Facebook obsolete!