With the advancement in technology, the amount of digital content is growing at an unimaginable pace in the recent years. This digital content includes photographs, different types of music and a variety of videos. However, we all know that the digital content distribution market is highly centralized and is controlled by a limited number of companies. This extreme centralization has created a monopoly of a handful companies which has forced the content creators to give away their rights. The content creators lose their control over their content in order to join a centralized network and the main portion of their earnings is also taken over by the distribution agencies.

Contrary to that a distributed marketplace enables the creators to connect directly to the customers. It allows the creators to license their content to the customers directly without involving any intermediary while keeping full control over their content. Wemark which is a Venture Capital backed company based in Israel and San Francisco has introduced an innovative concept by connecting blockchain technology with distribution system that will create a decentralized and distributed marketplace for digital content.

Wemark's Goal

The ultimate goal is to create Wemark Protocol which will allow the creation of distributed marketplaces for all types of digital contents by using blockchain technology. The very first such marketplace will be wemark.com that will be a completely decentralized and distributed marketplace for stock photography. Right now, stock photography is an extremely centralized industry and hardly a couple of companies are controlling most of the industry. It’s a very common practice that the customers get connected to the agency and they don’t know about the photographer so the bulk of customers is possessed by the agencies and the photographers have no choice other than to surrender most of their rights to the agency that includes the earnings from their content.

Wemark.com is providing a solution by connecting the photographers direct with the customers all over the world. The customers will be able to license the photographs direct from the photographers without involving any middleman while the photographers will be able to keep the control over their content including the financial benefits.

Wemark has introduced its own token which is called Wemark Token or WMK, this token will help in creating a direct economy for digital content. Wemark Tokens will be used for all payments concerning the digital content and also for rewarding the stakeholders for promoting, developing and distributing the digital content.

Website: https://www.wemark.com/
Telegram: https://t.me/wemark
Ann Thread: https://bitcointalk.org/index.php?topic=3347524
Whitepaper: https://www.wemark.com/whitepaper
Twitter: https://twitter.com/_wemark

Proof of Work: https://bitcointalk.org/index.php?action=profile;u=1887821