Announcing NaturalProducts.Today, launched on Steem-Engine

NaturalProducts.Today is a new community site focused on natural products and healthy lifestyle.

Launching the community

If you're interests lie in natural products, dietary supplements, natural health & sports nutrition, functional foods/beverages, probiotics, and natural personal/home care, even pet foods, to name a few, then you belong here

https://naturalproducts.today

Natrualproducts.today is a Steem based Community and Tribe with it's own utility token and distribution called NATURAL (NATRL). The Natural token is built on top of the Steem blockchain as a Smart Contract Organizational Token (SCOT). NATURAL is available on Steem-Engine for you to buy and stake.

That being said you can log onto the site and start creating content using your Steem account or you can use the recommended Steem KeyChain. Start earning NATRL today under the #naturalproducts tag.

When should you use the #naturalproducts tag?

We are providing a social media platform that will allow content creators to focus on the #naturalproducts world. We encourage engagement, scientific perspective, product feedback, and inputs on subjects relating to health and the health of the planet such as, regenerative agriculture and sustainability.

We encourage value-based postings on subjects and projects such as:

• regenerative agriculture,
• transparency, sustainability,
• clean label,
• fair trade,
• dietary supplements,
• healthy foods and beverages,
• healthy/clean beauty,
• nutrition personalization,
• sports nutrition,
• the microbiome,
• ‘free-from’ foods,
• functional foods
• health product regulation
• vitamins,
• minerals,
• botanicals,
• health ingredients such as turmeric, probiotics, collagen, and herbs, omega-3's,
• pet foods,
• natural personal/home care.

We are here to provide a space for you to gather, communicate and enjoy. So start posting! Let's see that great content.

What we don't want to see

That's a lot and it comes with a caveat. If you are referencing products, your post must not make illegal or unsubstantiated product claims. If referencing published research, you must provide a link or citation.

The Airdrop

The token is NATRL and listed on the Steem Engine market.

We are airdropping around 750,000 NATRL tokens to the Steem community. There will be a total of 5 airdrops, roughly 2 weeks apart. The first airdrop was primarily tied to staked PAL tokens, memberships in communities and delegators to those communities.

We are in the process of dropping 104,700 tokens to 698 users.

If we missed you and you are in the #naturalproducts field and interested in posting on naturalproducts.today, let us know - we'll gladly add you.

The remaining tokens will be airdropped to users that have staked their NATRL tokens, new team members, curators, and recent curated content.

Initial Supply distribution

There will be an initial supply of NATRL tokens distributed to maintain the community. 8,750,000 tokens will be set out as follows:

Air Drop: 750,000 NATRL
Anti-Abuse: 1,000,000 NATRL
Team: 2,250,000 NATRL
Community Bounties: 5,000,000 NATRL

We will allocate 1,000,000 NATRL to the account @nonatrl4u that will be immediately powered up. It will be used for abuse prevention. These tokens wil never be sold and if the stake is no longer required they will be burned.

The Natural team has a pool of 2,250,000 NATRL tokens. These will be used for curators and team members. A portion, 50,000 NATRL will be used to stake the @naturalcuration account for content curation.

We will provide NATRL tokens to @naturalbounties for contest rewards, engagement incentives, and prizes. We intend to run many contests through community sponsorship and collaboration. There will be many ways to earn NATRL tokens through contests and engagement.

Ways to earn NATRL tokens?

Easy, use the NaturalProducts.Today front end or you can use whatever interface you like. Just remember to use the tag #natrualproducts for the potential to earn NATRL token rewards.

We will be looking to add the Steempeak integration shortly. Be sure to follow @naturalproducts for updates.

The Ugly - Abuse

We will respond to abuse swiftly, firmly and with finality. We have powered the account @noNATRL4u with 1,000,000 NATRL tokens.

We will only ever use this account in extreme circumstances in order to remove content from NATRL rewards impacting the community in a negative manner. That is; using improper tagging, plagiarizes content, rude and obscene content or is partaking in personal harassment. If it is impacting the community in negative manner we will respond with zero tolerance. If you see abuse, tag @nonatrl4u in a comment on the offending post.

Reward Pool

We've set the reward distribution to the favor of the content creator. It will stay like that for awhile and may change. The rewards are set at an exponent author curve of 1.1. The rewards will payout at 60% to authors and 40% to the curators.

The reward pool will spin off approximately 2,628,000 NATRL tokens within the first year.

Payouts are the same as Steem and will occur after 7 days.

You also have the ability downvote at 100%, once a day, without impacting your upvote.

NaturalProducts.Today Team

NaturalProducts.Today is a community managed by @lmon and @jasonbu. You will see us running around, posting content, helping members, seeking out new curators and unique content creators.

We hope you enjoy the site and start contributing to the community. Remember to tag with #naturalproducts to start earning those rewards.

_{The NATRL token is a utility token specific to the NaturalProducts.Today site (based on Steem) used for curation, rewards, and contest promotion. The token price is market driven and may never have any value.}