It starts when you want to consume something, say a hamburger or nice pair of shoes. Once you buy that meal or pair of Nike's you get rewarded with satisfaction. That sends a message to your brain that it's good to consume things and becomes stronger the more you consume.
It's a learned behavior and is done through a process known as "Positive Reinforcement".
It starts when you want to consume something, say a hamburger or nice pair of shoes. Once you buy that meal or pair of Nike's you get rewarded with satisfaction. That sends a message to your brain that it's good to consume things and becomes stronger the more you consume.
It's a learned behavior and is done through a process known as "Positive Reinforcement".