LACOSTE AND MICKEY MOUSE MAKE SYNERGY WITH LINE OF ACCESSORIES.
In the midst of the celebrations for the 85 years of clothing, fashion and accessories brand Lacoste, the firm has developed a synergy with The Walt Disney Company to create some garments and other elements with the effigy of two of its star characters: Mickey Mouse and Minnie Mouse.
The animated mice will make an appearance in a line of clothing, footwear, backpacks, bags, purses, and so on. Thus, you can see how the iconic crocodile that characterizes the brand is replaced by the famous Disney mice.
The new fashion line will be available in stores in the United States from November 1 of this year and from the 14 of that same month will be available to all customers globally, in their physical stores.
The luxury clothing and accessories market is foreign to Mexico, and that assertion is demonstrated by MLBM data, which indicates that the premium brand that most excites Mexican customers this year is Dior, after having obtained 48.3 privacy points generated with them. . They are followed by Chanel, Tiffany & Co. and Rolex, with 41.8, 34.5 and 34.1 percent, respectively.
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