This effect has peaked my interest many times over the last couple years. I've since analyzed "objectivity" for a better understanding of how mind-sets form.
Recently my thoughts on this topic have coalesced around the concept of "expectations". It seems exposure to such a topic has a way of threading together preconceptions and assumptions.
I wouldn't say this means the topic is wrong; as avoiding or ignoring data doesn't negates its presence. After all, it is important to engage these concepts.
is good that's we are aware of this effect :)