In a word, Theater. They got comped for playing their role(we all even watched the movie). I personally don't believe that it's hard to make ogles of money using/manipulating people via social media/Tech if one is willing to go down the path of the Sociopath. I trust that you took the high ground in making your fortune. (Please, I do not intend any offense. I am currently choosing to trust your words. I do find it curious that a self made social media millionaire would not invest just a bit of Fiat currency into some steem power to give your posting a bit more weight. Maybe I just lack the frugality to ever be a millionaire. )