Hmm, well New England refers to a group of states on my fine east coast such as Maine, Vermont, New Hampshire, Massachusetts, Connecticut and Rhode Island, so perhaps its referring to the style of IPA's they've been putting out? Vermont has some really excellent breweries :)
Definitely need to get my hands on some Fierce Brewing beers!
Aha! Now that's an explanation! I really like em, they fair pack a flavour punch! I bet you can get some somewhere! If I could ship beer I would!