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RE: Top 3 Moronic Ad Slogans Used by English Schools (Notes from Under the Tatami Mats–52 … My Adventures in Japan)
"Time is pretense" that's funny! Who's time pretending for? Lol. Anyway, for as long as the people get the actual message that he's trying to convey, there'll be no problem. People use words out of context sometimes to capture people's attention. If he could achieve that with his "time is mimicry" flyer, he should be given some accolades.
Yes, after a while, I began to accept much of the weird English that I heard in Japan.
But I still think the above phrases are a bit ludicrous. :-)