Great project buddy!!!
Yes the advertising campaigns are really bad they promise the people money which they will not get that easy.
The typical user life circle you are showing in this post has hit the nail on it's head this is a big problem for steemit and I think it plays a very big part of losing users and slow grow of the community.

Best of luck with your project if help is needed just let me know and I will see what I can do if I find the time.