HELLO EVERYONE

I feel blessed to be a member of the SIZ community. I have noticed from the beginning that the SIZ community is helping users in skill development through various lessons. Many mentors create lessons on various topics here. Newcomers can learn a lot from this community. I thank all the mentors of this community. I am really happy to see that SIZ is fully rested IT courses that will encourage the community members to show their skills and ideas and learn other skills and get more knowledge about Technology. Thanks, @cryptokraze for giving me the opportunity to become a mentor of the community.

In today's lecture I will teach you On-Page & Off-Page Optimization

Table of Content(ON-Page SEO)	Topic
1	Focus Keyword
2	Keyword Research
3	Title
4	Tags
5	Content
6	Media
7	URL
8	Internal link

Table of Content(OFF-Page SEO)	Topic
1	Backlinks
2	Social Sharing
3	Domain Authority

ON-Page SEO

Whether you do SEO for any kind of website or YouTube or anything, on-page SEO is the most necessary and effective job in this case. If on-page SEO is not right, whatever you do for your content will never rank. Take a look at how to do on-page SEO.

Source

• 1.Focus Keyword: A focus keyword is a specific keyword that you want to focus on to rank your content. In other words, if you search on Google, your site will come to the result as the focus keyword. Always keep the focus keyword short and select low competitive keywords through keyword research, then you can easily rank on the first page of Google.

• 2.Keyword Research: You need to do keyword research to know what content you will be writing about and what focus you will have on keywords. Keyword research lets you know how many times a particular keyword is searched per month in a particular country or worldwide, and the quality of the sites that have created content with that keyword. This will make it easier for you to find effective keywords.

Suppose you select a keyword that no one ever searches for on Google, then there is no point in using this keyword to make your website number one on Google. And that is why it is important to do keyword research. The two most popular sites for keyword research (Free & Paid available) are:

ahref
neilpatel

I use tool number 1 on my website. Because I use free tools and there is no limit to the free version in ahref.

• 3.Title: You need to determine your title based on the focus keyword. The focus keyword must be inside the title. You also need to use negative or positive sentiment in the title, use numbers, and use power words. And the title should be as short as possible.

• 4.Tags: Tags are very important for the SEO of your website. The focus with each content is on keyword-related tags. Keywords that people can search on Google and use as a keyword tag related to your content.

• 5.Content: Your content must be unique and informative. Write content that will benefit the visitors and get a positive idea about your site. The first 10% of your content should have a focus keyword and the entire content should have a focus keyword. In addition, you have to write content in the form of short paragraphs and there should be pictures/videos in the middle of the content.

• 6.Media: Your content must have media (pictures or videos). And you have to use the focus keyword as the alt text of that image or video and yes, if you upload an image, you have to compress it before uploading so that the size is less and it loads easily.

• 7.URL: Your content must have a focus keyword in the address or URL. Always try to keep the URL in English, this will make it easier for visitors to read and will be easily added to the sitemap.

• 8.Internal link: Internal link means adding a link to another content of your website within one of your content. This is important for SEO as well as the extra visitors you get.

Off-Page SEO

Off-page SEO is an important factor in ranking your site even after finishing on-page SEO. Off-page SEO is a long-term affair. Suddenly off-page SEO cannot be done in one day. The older your website, the easier off-page SEO will be for you. Here is a brief discussion about off-page SEO.

Source

• 1.Backlinks: In the case of off-page SEO, the fastest thing you can do is backlinks. Even then, it may take about 1 week for each backlink to be added. A backlink is a link to another page of your website from another website. Each of your links here is a backlink. You can add links to your website by posting guests on other blog sites to get backlinks. However, the site on which the guest will post must be of good quality.

• 2.Social Sharing: After you post content, you can share the link of that content through your Facebook profile or page. Apart from Facebook, you can share on all other social media including Twitter, Insta. You can also link to your site by answering questions about your content on various Q&A sites.

• 3.Domain Authority: The higher your domain authority, the easier your website will rank. As the age of your domain increases, so will the domain authority. In addition, even if the backlinks increase, the domain authority will increase.

Thanks for reading my post. I hope you got a clear concept about SEO. This is my first lecture about SEO. In the next lecture, I will teach How to submit a website to Google Search?. Stay Tune.

SPECIAL THANKS TO: @cryptokraze @siz-official @vvarishayy @suboohi