Marketing and magic go together.

in Project HOPE2 years ago (edited)

Dear Steemit Community

We need to take some unexpected paths in Marketing which are sometimes good and sometimes bad.


When I was in Copenhagen , After a passage in the metro in Copenhagen last week, this time we are at Manchester airport.

The illusion to attract attention
It is not recent but it is a variation of street marketing that is worth the detour!

In 2011, the airline company KLM , launched a marketing campaign with the help of the Dutch magician Ramana , to promote the comfort of its new economy class. On this occasion Ramana performs a levitation number in several European airports.

Marketing asset

Intrigued, passers by who are all potential customers try to unravel the mystery. And their curiosity drives them to approach the platform. In doing so, they assimilate, without even realizing it, the promotional message on the new KLM Economy Comfort seats.
Cetains take photos, others videos that they will post on social networks and show their acquaintances. Virality and efficiency guaranteed.

This is how a good campaign helps in attracting new potential customers and generate a good sales.

Marketing and passion for entrepreneurship.

Without good enterprener you cannot achieve success as all his decision can take company to new level of success. This is one good saying you cannot anything if you don't have passion to achieve that results.

Each entrepreneur has a different story, but those who succeed have the same inner fire, a passion that drives them and keeps them moving, no matter what with unique and varied backgrounds. I drew from it a portrait that I find particularly stimulating and inspiring.

Finally I just want to say you should have a good marketing team and a good leader who can choose and tell what will be the best option to attract new customers and helps in company growth.

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Hi @adityajainxds
It seems to be a good marketing strategy what this company has used. I think ultimately what they are looking for is to become known, and by this happening it will attract more customers and investors.
That the users themselves can do promotion, is a great achievement, and should be an end of marketing.

This is a case of not underestimating the power of userbase. As long as there is a use case the next thing is userbase and once that is fulfilled, success is inevitable.


To be well and better known we need good marketing strategies that are a reflection of what we are as entrepreneurs, but the task is not easy because everyone wants to be the first to reach the first position of visualizations and get good earnings.
Commented by:@hojaraskita

Good information @hojaraskita

Marketing remains the basic need of every organization, with a good marketing team in place it will be easy to get new customers and retain the existing ones.

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