Amazing the amount of $$ that go into these things.

Yes, the competition in some industries is intense, and it becomes a game of psychology, like a top sport.

The loss is enormous with the wrong analysis.

The investment into something is very high. I know from one of the Nokia phones back in the day, a project manager wanted the release to be perfect and kept delaying it for silly reasons. A competitor released a similar product and they then rushed theirs the next day - too late. It cost millions.

Does your brain ever shut down? Even for sleep?

For sleep these days yes, as I empty the energy into Steem :)

!ENGAGE 30

Thank you for the tip.