Day 1 Report - $120 Steemit Ads Campaign on TikTok | 1.57% CTR [5,616 Impressions, 88 Click] - 10% to @steem.amal

naufal (65)in Steem Marketing • 3 years ago (edited)

^{TikTok Ads banner edited by me -source}

10% Payout from this post will goes to @steem.amal

Please read my previous post about the plan, strategy and how to setup the ad that I presented through the post: US$120 Steemit Ads Campaign on TikTok for 7 Days - IT'S STARTED [ 10% Payout to @steem.amal]

About This Campaign

This campaign is about activities to #PromoSteem to the wider community who take advantage of paid advertising features through social media with the aim of getting a wider impression so people know, join, and are interested in investing in Steemit. One of the social media used is TikTok.

TikTok is a platform mainly aimed at content creators. And the ease with which anyone can become a content creator is one of the many factors that give TikTok an advantage over the competition.

With these TikTok statistics in mind, you’ll be able to understand the new social media happenings in a better way. These statistics also prove that whether you’re a social media marketer or a social media user, TikTok isn’t a force to be taken lightly. It’s time to pay serious attention to TikTok.

Ad Setting Resume

In this campaign I set a budget of USD $ 100 (IDR 1,440,275.00) which will be divided into IDR 200,000.00 per day. The campaign is set for 7 days starting from May 2, 2021 to May 9, 2021. Where the total cost of advertising is 1,440,275 plus 10% tax 144,500, bringing the total cost to 1,589,500. Then add the online course fee of 150,000. So that the total costs incurred for this campaign are:

US$120.78 (IDR 1,739,500.00)

Ad Promotion Setting	ᅠ
Advertising Objective	Traffic (send more people to destination web/app)
Promotion Type	Website (collect data with TikTok Pixel)
Ad Placement	TikTok App, BaBe App

Ad Target Setting	ᅠ
Targeting Location	Indonesia
Gender	Male & Female
Age	18-54 years old
Language	English, Indonesian
Interest/Behavior	Education, Tech & Electronics, Social Media, Photography, Reading, Culture & Art, Food
Device	Android, iOS

Ad Budget Resume	ᅠ
Schedule	05-02-2021 - 05-09-2021
Ad Cost	1,440,275
Tax	144,500
Online Course Fees	150,000
Total	1,739,500

Ad Content Detail	ᅠ
Content	Single Video 30s
Display Name	Steemit.com
Text	Earn Money from writing content on Steemit
Call to Action	Sign Up
URL	https://signup.steemit.com
Profile Image	Steemit logo

Ad Preview

Result Day 1: My Ads Rejected by TikTok

When I started the campaign, some of my ads were rejected by the TikTok team on the grounds that the URL was not valid, and was not allowed to serve by TikTok. Finally, I tried some ads that I had edited the settings and tried to apply again. Of the four ads that I submitted with different formats, all of them were rejected.

However, there were two advertisements that had successfully aired and were eventually rejected by TikTok. I haven't found the problem where, because I think my settings are mediocre and don't violate TikTok's provisions. But They provide very clear information about what is wrong with him and also provide the best solution about what I should do. I am still trying to find suitable ad content and continue with this campaign.

Result

The following are some of the information we can get after the ad runs for just a few hours.

^{statistic about impressions data over all}

^{statistic impressions}

^{statistic click}

^{statistic ad placement}

Highlight Result ᅠ

Impressions	CTR	Click	Cost
5,655	1.57%	88	IDR 18,313

That's all the information about $120 Steemit Ads Campaign on TikTok for 7 Days that I can provide today. I hope this information can be useful for all of us, especially to the @steemitblog Development Team and also for the Promotor #PromoSteem Team. Thank you so much.

PromoSteem Team
@arie.steem, @ponpase, @pojan

Promoters:
@julstamban Promoter - Philippines
@jassennessaj Promoter - Philippines
@vipnata Promoter - Italy
@mcsamm Promoter - Ghana
@nattybongo Promoter - Ghana