I think the purpose of curators is not to rewards boobs or women per se, but increase platform appeal to different audiences, create success stories, increase the attractiveness factor in terms of signups, change the crypto-nerd demographics that are immersed in projects like these, etc etc.

Does this alienate some good content creators that got nothing and start comparing what they don't have compared to what got upvoted? Sure it does. That's why curation needs to be more balanced / rounded.