Freewrite Day 152 - A Brand of Happiness

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The new employee at the advertising company was staying back late to work on the advertising campaign.
It was just for paper napkins - nothing more. He should have been able to make it out the same time as everyone else to get to the pub for drinks. They left and then noted that he was staying back to continue on one of the jobs.
"Crawler!!"
The boss came around the next morning to talk to him.
What made you stay back so late yesterday?
"The new brand for our napkins. I've decided to call them 'A brush with Happiness'"
"Really? They're paper napkins Gerald. They clean up mess. Ditto. You should be appealing to the typical housewife. Look at the statistics."
"As if the 'typical' housewife doesn't want to be 'brushed with a bit of happiness' everytime she cleans the mess. What about those people who take napkins with them to parks and barbeques? Who go on trips to the great unknown?"
His boss just looked at him and smiled. "It actually seems nice that you are so full of positive energy. I hope that working in advertising doesn't drag that from you. OK - put your presentation pack of "Happiness Napkins" together and I'll arrange a meeting with executive..."