We know from history that Amaranth was considered a source of immortality, as the title plant contains a phrase denying the death of "A+Marant ("A" particle of negation, Mara is the name of the goddess of death). Old Slavs were made of amaranth bread and thought, what an amazing longevity, up to 300 years, giving this plant. It was given to babies and took on a hike as believed that amaranth grains were a unique source of strength and health.