Impact of Facebook :New Features Watch Tab | Facebook的沖擊: 全新功能 Watch
簡介 | Intro
Facebook宣佈推出新影音平台Watch。該功能將同時在行動版、電腦版以及Facebook電視app發行。
Facebook announces new video platform Watch. This feature will be released in both mobile, desktop and Facebook TV app.
新影音平台的節目類型豐富,有真人騷、喜劇到直播體育賽事都有。觀看功能還提供自選化的直播和推薦節目,加上“最受歡迎的”,“最令人們發笑的”,“你的朋友正在觀看的”等等類別。發布商還可以將他們的節目分享到Feed,令更多用戶可以看見。有報道更指,節目提供者可獲得55%的影片廣告收入,而Facebook則保留45%的收入。
New video platform for the rich variety of programs, there are real people show, comedy to live sports events have. The viewing feature also offers an optional live and recommended program, plus the "most popular", "most laughing", "your friends are watching" and so on. Publishers can also share their programs with feeds so that more users can see them. There are reports that the program provider will receive 55% of the video advertising revenue, while Facebook is to retain 45% of revenue.
影響 | Impact
Facebook Watch推出後,相信廣告收入將會大大增加,同時能提升用戶使用Facebook的頻率。大大對其他影音平台如YouTube、Amazon帶來威脅,Facebook Watch 還有可能會搶奪傳統電視的廣告經費,對傳統電視產業都將造成相當大的衝擊。
After Facebook Watch feature launched, someone believe that advertising revenue will be greatly increased, while improving the frequency of users to use Facebook. It will make greatly threat on other audio and video platforms such as YouTube, Amazon , Facebook Watch may also grab the traditional TV advertising funds, the traditional TV industry will cause a considerable impact.
感受 | Opinion
Facebook Watch 功能既出現, 無疑大大沖擊了一些網路平台如Youtube 和電視台, 不但令那些平台收入下降, 還令Facebook 增加媒體市場的百分比, 而在未來, STEEMIT也可考慮嘗試提供一些直播平台給一眾STEEMTERS, 有助STEEMIT 的發展。
Facebook Watch features appear to undoubtedly impact on a number of network platforms such as Youtube and television stations, not only to reduce the revenue of those platforms, but also to increase the percentage of Facebook media market, and in the future, STEEMIT may also consider trying to provide some live platform to a Public STEEMTERS, contribute to the development of STEEMIT.
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