i couldnt agree more. Youtube, IG, etc. they are all so saturated and full of fake people trying to make it big. Cause this platform is still so new, there is a realness here that doesnt exist on those landscapes. But what peopel dont understand (gary vee talks about this a lot) is that you have to be where the attention is going to go next.

For creators, particularly those jsut getting started, it makes all the sense in the world to start here. Not only is the short term pay out better than say on youtube, the community is still so raw and genuine etc.

in summary, i agree with Kevin