YouTube tightens the screws on creators and opens more opportunity for dTube
In another recent monetization policy update YouTube has further tighten the screws for new creators as you now need more than 4000 hours of watch time in addition to 1000 subscribers before you can make money on their platform.
...and in their words "to better protect creators"
Eventually the word will get out that YouTube is exploiting their position in the video content market and are effectively getting creators to make videos for free.
The new YouTube slogan should be:-
"Come for the rewards, and leave before getting any."
Because that's exactly what happens with new content creators. It's a real slog getting your first 100 subscribers on YouTube and it could take months, even if you're half decent. And a lot will give up even before reaching 1000 subs but will likely leave their content on the platform, effectively giving YouTube access to free content.
It's a really good business model and is getting better and better each time they tighten the screws on new content creators.
And sure being YouTube famous is still a dream, but everyone wants to get paid for their work.
So how can we get the message out there, that dTube could offer a better alternative?
Unfortunately, right now there are no guarantees on dTube either that they'll make money as dTube doesn't have a wide enough audience to support the variety of content creators that could be lured from YouTube.
But what comes first?
The Audience or the Creator?
Obviously, it's the creator but as mentioned earlier they'll need to get paid. So perhaps the content curators at dTube could start to spread the rewards a little thinner because a $30+ upvote is only reaching stuff they like. Rather than supporting the whole dTube community as a whole.
And yes I get it, you want to build some stars on the platform, and create the impression that dTube is the place to be. But if you truly want to be an alternative to YouTube you'll need to be a destination for creators and not viewers.
Remember creators will develop an audience, whereas viewers only consume resources on the platform.
So as you can see we have a healthy diversity on the platform but most aren't making more than a few cents for their work. And nobody is trying to be dTube famous here, so that only leaves making money as the 'carrot' and when they don't make any they'll stop.
I've seen it on YouTube and I'm sure I'll see it here too.
But this post isn't meant to be a dTube rant but rather I'm flagging another opportunity to lure the disgruntled content creators from YouTube.
However, they'll need a little more than chicken feed if you want them to begin their online careers here instead of YouTube.
Because once they realise they only make money in the first 7 days, and then only make a few cents on a video, they'll likely take their chances on YouTube instead, where evergreen content is rewarded for the life time of the channel.
I have an army of content creators I can tap into, but I'll need a strong argument to get them to switch as my reputation outside of Steemit is at risk. In the meantime I'll look at some other ways to get them on board, but it's likely to be a much slower path than directly with dTube.
My non-profit's account was demonetized, and seemingly just before they owe us our first payout for a video that received nearly 150k views and as a 20 minute video, got hundreds of hours of views. We have the viewing hours, but not quite enough followers yet. People can be really stingy about who they follow on YouTube (and I understand why, because YouTube notifies you via email every time one of the creators you follow uploads a new video! That gets annoying, let me tell ya!)
As far as dTube changing their payout policies...I agree that videos should be making more money. I have seemingly caught dtube's eye, and I think it's because I spend a lot of time on my thumbnail image, and I post consistently with easily consumable content, sort of funny, not too long, a lot of people can enjoy. The problem with some of the people that come to Steemit is that their stuff is very niche, like the videos I started releasing in the beginning. I had to tailor my content a bit to be more widespreadly viewed. Until dtube gets bigger, it is hard to upvote content that is really niche.
There are two other issues with this, and one is the problem with importing people from YouTube en masse. As small creators, this is awesome. I welcome small creators with open arms, and hope we have a lot of them beginning to produce great content and getting their due reward. The problem is that if the big guns see the little guys headed over, they will head over too, and it's a double edged sword. I have seen that the whales tend to bring the YouTube big guns to almost whale status within just a day of being here. They have not had to really interact/work with the community, the whales are just so excited to have "celebrities" on here, that they are heavily rewarded. It's good to get well known people on here, because that will bring a bigger audience. The problem, is that we just bring YouTube's problems over here. The little guys will never stand a chance against the big guys, and if they don't have to put any effort into their beginning here, will they really invest in the platform? Or will they just continue to most likely double dip, by making their content for Youtube and just reposting it here? It is a complicated situation...
I am glad you wrote about this, because you saved me an article. As soon as I got that email last night, my heart just dropped and I planned to write about it this morning. As far as the 7 day thing goes though, YouTube just evened out the playing field with dtube. If you can't make any money on YouTube, then it's worth it to take a chance on d.tube even if it's for just 7 days.
You should totally write that article or copy and paste this comment. :-P
I'm glad you are one of the few getting a regular dTube upvote, as you deserve it. And keep milking it for as long as it lasts. :-D
You picked up on the theme of the post which was too much focus on the big guys and not nurturing the small fry.
As haejin has proven, when you bring a few thousand upvoters and not content creators it can cause an unexpected shift in the Steemit Rewards Vortex.
And It's only a matter of time before we see a similar issue in dTube and no we don't want to have the same problems as Youtube. But maybe that's dTubes goal? We really don't have control over this platform.
Youtube is becoming more commercialized by the day. Just check out the Trending Tab which usually promotes about 50% mainstream TV shows, and I know that's not by popular demand, as other less mainstream channels are sometimes trending faster.
And although I enjoy your lengthy replies, you should totally turn them into posts and just link here in the comments. You might as well turn your words into money :-D
Yes. I am definitely going to start using D tube more. You tube is turning inyo a bunch of nazis. Does D tube have a video editing option where you csn overlay music onto the video yet?
YouTube is ridiculous. You can make more money on one Steemit post, even if you are new, than you can in over an entire year of hustling on YouTube. They demonitize almost anything and harvest the majoirty of ad revenues for themselves. We need a Steemit and Dtube revolution!
Yep, but we also need the dTube platform to be better. Most people don't just upload so they can watch themselves on the net, most want to make money. And with a 7 day payment window, we need to support them until they can build a following.
Congratulations! This post has been upvoted from the communal account, @minnowsupport, by just2random from the Minnow Support Project. It's a witness project run by aggroed, ausbitbank, teamsteem, theprophet0, someguy123, neoxian, followbtcnews, and netuoso. The goal is to help Steemit grow by supporting Minnows. Please find us at the Peace, Abundance, and Liberty Network (PALnet) Discord Channel. It's a completely public and open space to all members of the Steemit community who voluntarily choose to be there.
If you would like to delegate to the Minnow Support Project you can do so by clicking on the following links: 50SP, 100SP, 250SP, 500SP, 1000SP, 5000SP.
Be sure to leave at least 50SP undelegated on your account.