Whether this takes root as a long term success or acts as an experiment for future endeavors it’s commendable. Certain areas of commerce where a industry coin and universal terms are agreed upon is a logical area to focus on. Much of what makes up industry has nothing to do with benefiting the value of direct inputs but rather facilitates processes that could be replaced by smart contracts and removal of barriers created by International trade and exchange rates. Analogous to replacing a 1960s mainframe computer with a smartphone.