Before I start I have to state that this is an unbiased ICO Review, this is not paid, sponsored or financial advise. Everything in this blog post and review is my own opinion. Please make up your own opinion before investing into any asset.

What is LSD?

LSD is the acronym of Love, Sex and Dreams and is the "World’s First Decentralized Marketplace for Sex & Tokenization the Porn, Sex and Adult Industry".

On lsdtoken.io it is described like this:

The oldest profession in the world, prostitution, with a publicly estimated annual turnover of $186 billion dollars, has many fundamental problems that have led to an overall very difficult public image.
LSD will change the future of prostitution and bury the moral reprehensibility of prostitution once and for all.
In addition, LSD will bring the adult sector as a whole up to the necessary technical standards of the 21st century and provide a global, secure, and private currency for all activities and services related to the porn, sex, and the adult industry as a whole.

In summary, this means that LSD wants to create a marketplace for prostitutes and consumers to eliminate the current problems in prostitution. The aim is to make prostitutes independent of their pimps, to make the entire service of prostitution safer and to make sexually transmitted diseases medically preventable through various ratings and verification systems.

As a second goal, they want to make the LSD token available to all businesses in the adult scene as a general purpose currency in addition to its use in the company's own platform. The bitcoin of adults, you could say.

Why LSD could be a really good investment

The idea of creating a decentralized marketplace for prostitution was the first thing I saw, so after reading the whitepaper I got to grips with all the other "competitors" of LSD and it's true: they are actually the first platform or projects that want to do something like this

But something much more important that I experienced during the course of my research when I looked at all these other erotic tokens is that LSD has the big advantage of its name.
Be it a competitor like Eroiy or Bunnytoken, all these other projects want to be just another currency that is used exclusively by adults on certain sites. LSD has its own platform on which it is used and will be available on all adult sites.

And LSD has this unique name and branding, which in itself will attract a tremendous amount of people and attention. I only came across the project because I thought LSD token? What's that supposed to be? A drug?

The Branding is the Key

What many people forget nowadays is how important branding is compared to technology (I don't want to say that LSD has bad technology, on the contrary, I think the German team will certainly achieve a lot). But Bitcoin has outdated crap technique, yet the branding, name and hype is the decisive reason why bitcoin will always be up there.

I think as soon as the LSD token is out of the ICO status and meets the first Exchange platform and then is listed on Coinmarketcap, the token will shoot really high.

Overall Investment Rating (ROI) Score: 9,5/10

Product: 10/10

Genuine Idea, Non Speculative Use Case, Great Branding, First Mover

Team: 7/10

German Team, Existing Corporation

Whitepaper: 10/10

Great Language, Professionally Written, Good Length

Roadmap: 9/10

A little bit stretched, Realistic Goals, Great Future Ideas

Design: 10/10

Minimalistic, Clean, Professional, Beautiful App Dashboard

Conclusion:

I will certainly buy some LSD tokens for the ICO start, I also assume that the whole thing will be sold out fast, because the hard cap is so low and they offer 15% bonus only for the first 6 hours. Because of the $11m hard cap you will be out of this situation in the current market with 10x relatively fast. In the long term, the whole thing could be open up to 100x or even higher.

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This unbiased Review was based on:
Website: https://lsdtoken.io
Whitepaper: https://lsdtoken.io/whitepaper.pdf
Executive Summary: https://lsdtoken.io/executivesummary.pdf