Introduction:

Blockchain technology is inspiring a new way for stable income for both Sponsor and Influencer's, eventually, as the years go by, most of the Sponsor will adopt a cryptocurrency to reward the Influencer's for their work.

What is Patron

as an exchange economy for the influential, that using Blockchain technology Patrón will tokenize social networks of influence (SNS) and connect brands with local influential people from around the world. Atsushi Hisatsumi, CEO and founder of Patron, says: "We want to incorporate all these actions to the user platform and make the process fair, transparent and secure." Patron aims to capitalize on the global influencer marketing industry, represents a global project, also offering a clean and transparent solution to both find and reserve influencer talent around the world".

how does it work?

Patron is a platform that combines social media with the sharing economy. For those not aware what the sharing economy is: It is a recent developed business model where private households and even companies can share their belongings with other people in the community. An example would be Airbnb where people can rent their private homes to other people to earn a little extra when they are for example on holiday.
Back to Patron. It is build on the Etherum blockchain technology enabling to create a standard and common cryptocurrency used within the Patron ecosystem.

Users and Token PATRON:

In addition to being a page that gives us many job opportunities, the founders of PATRON (a specialized Japanese team) came up with the wonderful idea of ​​implementing their own digital asset, a cryptocurrency that can be used by sponsors, influencers and followers to give us the benefit of win-win. The token created for pattern is called PAT.

To learn more about the use of this currency (PAT) in the platform, I must first tell you about the users that you can join the platform:

- Influencers or Host: these will be the main pillars to sustain the page because they will be the talent or that moves the masses, they depend a lot on their followers and on them the sponsors depend a lot.

The influencers will use the tokens to do all kinds of contests and thus keep their fans happy, just as they will also pay the influencer with their '' likes '' which will be gains in PAT for the influencers

cryptocurrency called PatronCOIN

PATRON will distribute 240 million PAT out of a total supply of 400 million in the ICO.
The funds collected in the ICO will be used to build PATRON services, app development,
facility preparation, legal and audit systems, etc.160 million PAT will be allocated to PATRON to be used strategically for the long-term developmentof PATRON with distribution to board members and advisors. Although the display range decreases when the contract is produced, if the vote of the fans increases, it goes to the top level and it is easier to close the contract",The PAT will be used 3 times. For the sponsors to relate to the platform itself, the projects and influencers. It will also be used by followers to help their influencers to follow and support constantly, this will be done through "I like you", which will also be of great help in the reputation and, last but not least, the influencers will perform contests, in which the prizes will be PAT, which will also serve to keep the community active.

Necessity of Patron

Patronis a sharing economy of influencers. a new type of public figure appeared, baptized as influencers, located on social networks, using these as means of expression and information, having hundreds, thousands and even millions of followers. PATRON supervises a myriad of influencers scattered around the world,
It is a combined service for influencers and followers that gathers a lot of
followers who need the world's most influential influencers

Use Case:

MicTec C.A is a company dedicated to the manufacture of professional microphones, they have tried advertising in other places where it has been more expensive and is not effective since the microphones they manufacture are professional for singers.

MicTec C.A in its search for advertising comes across Patron where they contact Christian who with relatively few followers are mostly singing enthusiasts who would benefit from the use of professional microphones, and this is how effective and direct advertising is carried out.

Functions of Patron

Platform to manage the economy of shared media.
Monthly Subscription and Share Influences.
SNS All Live -Powered by Switchboard.
Economy of sharing SNS media
Crowdfunding system

Benefits of using Patron

Influencers can create a brand based on their followers, the companies they have worked with and their price range.They may be singers, writers, actors, painters or whatever they want to be to be famous and they will be active in their accounts with users to grow more and more on the platform.

Followers will benefit from a better content generated by the networks. they will be active in their accounts, giving like to their works so that they gain reputation, money and if they go very well the thing a sponsor.

Sponsors will have the opportunity of creating and targeting multiples of sectors population once they are combine in such a way to enhance their qualities among others.

Which parties are involved?

There are three different stakeholders in this model:

• Host; or Influencer
• Guest; or Sponsor
• Fan; or Follower

Source

The first one is the “influencer” who provides exclusive and individual content on several social media channels. He will get approached by sponsors to promote (sometimes exclusive sometimes not) their products as a brand ambassador on his social media accounts. This partnership has a specific time duration which is negotiated in the contract. As an example, our influencer gets contacted by the Swiss watch manufacturer that has a crown as a logo asking for exclusive content promotion for a month. Both parties will negotiate the conditions and in the end our influencer gets paid to promote the products in his channel.

The second one is the sponsor who engages with our person that shares good watch content. By using the Patron platform to find the right influencer a specific marketing reach is guaranteed. Furthermore, the guest is able to see some characteristics of the following crowd of the influencer, making it easier to choose their perfect brand ambassador. To secure payment for hosts, sponsors get financially screened before they can engage with them.

Last but not least, fans (the follower of specific influencer) can join this platform in order to support their influencer via likes to increase the their rating and therefore their marketability. On the other hand influencer can better engage with their loyal followers by providing contests, giveaways and events.

Patron Development

The first platform launch of Patron will have these components:

Patron client/fan

• Sign up
• User Profile
• Influencers list
• Booking page

Patron influencer

• Sign up
• User profile with services/costs

Patron Administration

• Admin can approve/reject influencers
• Admin verifies influencers

Resolution Center

• Dispute management by Admin

PatronReputation:

the influenced is judged by their reputation based on their widespread pertaining on their followers.

Conclusion

Patron create a new generation sharing economy on the social media networking and this improve many influences experience on the SNS(Social network service).

More Information & Resources:

• Patron Website
• Patron WhitePaper
• Patron Telegram
• Patron Facebook
• Patron LinkedIn
• Patron Bitcointalk
• Patron DEMO

If you want to join this contest please follow this link:

https://steemit.com/crypto/@originalworks/2300-steem-sponsored-writing-contest-patron

Twitter tweet Link:

https://mobile.twitter.com/ahmanikdu47/status/1071814003687514112
patrontwitter

Thank you so much @originalworks for organise this contest
patron2018