I totally get what you are saying about building your own and I know many that are brand loyal for the most part - and there are those that want the next best thing. I think that is cool!

Mine is not quite as cool as your story.

Brand loyalty is the trusting relationship you have built over time to one product. I don't drink a lot of carbonated beverages, but, when I do, it will always be Coke, Diet Coke in specific. I don't have to be on a diet, I just prefer the taste. Pepsi will never take its place. It's my way or the highway. It can take a hike. It is a small thing, but, I never waver.

Thanks for all you do to make this place awesome!

!tip