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RE: If you don't hold the private keys that give you access to your coins - the coins are not fully yours
Exchanges usually decide on themselves what coins to add and it usually depends on the volume and age of coins.
Steem was recently added to upbit though which is a collaboration with Bittrex but for South Korean users and they recently listed Steem-KRW and SBD-KRW, was thinking of writing a post about it one of these days.